Advertising / branding
Hate content: Now, J&J, GSK, join others in suspending ads on Google
24 Mar 2017
A growing list of top US advertisers are scaling back their advertising with Google as the internet giant faces growing pushback from brands that their ads will appear alongside offensive or controversial videos
Ad spending to grow 10%, hit Rs61,204 cr this year: GroupM
15 Feb 2017
Demonetisation in the last quarter had a negative impact of about 2 per cent on the total adex in 2016, says a report
Mercedes, Honda, Reuters ads found on jihadist websites
13 Feb 2017
High-profile companies such as Mercedes-Benz, Honda and Sandals Resorts are inadvertently advertising on jihadist and other extremist websites, a new investigation reveals
Mercedes, Honda, Reuters ads found on jihadist websites
13 Feb 2017
High-profile companies such as Mercedes-Benz, Honda and Sandals Resorts are inadvertently advertising on jihadist and other extremist websites, a new investigation reveals
Mercedes, Honda, Reuters ads found on jihadist websites
13 Feb 2017
High-profile companies such as Mercedes-Benz, Honda and Sandals Resorts are inadvertently advertising on jihadist and other extremist websites, a new investigation reveals
Facebook offers outside audit of ad data
13 Feb 2017
Tata Group drops out of Brand Finance top 100
06 Feb 2017
Google overtakes Apple as world’s most valuable brand
04 Feb 2017
Apple has "overexploited the goodwill of its customers" and "repeatedly disillusioned its advocates with tweaks when material changes were expected", says the latest Brand Finance Gobal 500 report
Google overtakes Apple as world’s most valuable brand
04 Feb 2017
Apple has "overexploited the goodwill of its customers" and "repeatedly disillusioned its advocates with tweaks when material changes were expected", says the latest Brand Finance Gobal 500 report
Dumping Motors, Tesla becomes Tesla
03 Feb 2017
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