Advertising/branding
Kingfisher Airlines Names Deepika Padukone as Brand Ambassador
By | 31 Oct 2007
Timex Watches rebrands itself Timex Group
By | 31 Oct 2007
Louis Philippe targets youth with sub-brand Lp
By | 27 Oct 2007
HBO wants to be known as a brand in India, rather than a TV channel
By | 26 Oct 2007
Donear Industries postpones retail launch to December; appoints cricketer Yuvraj Singh as brand ambassador
By | 26 Oct 2007
Royal Classic looking at Middle East and South Asia (MESA) markets
By | 26 Oct 2007
Kodak launches spectacle lenses
By | 19 Oct 2007
Hidesign to tap Chinese market with range of acessories
By | 17 Oct 2007
Kores enters gift-marketing segment, launches metal pens
By | 17 Oct 2007
Ricky Ponting is the new brand ambassador for Valvoline Cummins
By | 16 Oct 2007
Lowe steals the show with Grand Effie at Advertising Club, Mumbai
By | 13 Oct 2007
Nokia Siemens Network transfers Berlin radio access R&D operations to Wipro Technologies
By | 12 Oct 2007
US Polo Association ties up with Arvind Mills
By | 11 Oct 2007
Future Group planning an ad spend of Rs 50 crore
By Our Corporate Bureau | 11 Oct 2007
Amway India launches TV campaign
By | 09 Oct 2007
Fiat India seeks new advertising agency
By Our Corporate Bureau | 08 Oct 2007
Goodbye, Chrysler, no go, Benz, says Daimler - but shareholders do not like it
By Our Corporate Bureau | 04 Oct 2007
Wipro launches quad-core desktops
By | 04 Oct 2007
Reebok for long-term association with sportspersons
By | 04 Oct 2007
Latest articles
Featured articles
Hariman Sharma lets apple travel to India’s warmer climes
10 Feb 2025
Apple, which was the preserve of the cooler Himalayan region in India, is now everywhere – in the East, the West and the South - thanks to one enterprising Himachal farmer, Hariman Sharma.
The cost of neglecting water transport
03 Feb 2025
Inland water transport is widely recognised as a cheaper and environment friendly mode of transport and, as per a report prepared by RITES
Crypto Currencies Trying To Undermine Global Financial System
27 Jan 2025
US President Donald Trump, it seems, is the latest to join the frenzy for personal or corporate currency, with $TRUMP, or what they call a meme coin, giving a further boost to his crypto image.
As costs of saying final goodbyes rise UK families resort to crowdfunding to pay for funerals
By Axel Miller | 16 Jan 2025
The cost of saying a final goodbye to loved ones in the UK has reached a grim new high, leaving families grappling with unexpected financial burdens.
The life and times of Manmohan Singh, former Prime Minister of India
By Cygnus | 28 Dec 2024
On 27th December 2024 India and the world lost one of their finest statespersons in a hundred years. Manmohan Singh, born on 26th September 1932, in Gah, Punjab (now in Pakistan)
The remarkable Ratan Tata
By Kiron Kasbekar | 23 Oct 2024
One newspaper report of Ratan Tata’s passing away showed an old photo of him climbing into the cockpit of a Lockheed Martin F-16 fighter.
Lighter than air, yet very, very powerful
By Kiron Kasbekar | 03 Jan 2024
In March 2013 Chinese scientists pulled off a remarkable feat. They created the world’s lightest aerogel. Tipping the scales at a mere 0.16 milligrams per cubic centimeter – that’s a sixth of the weight of air!
COP28 explained: A closer look at COP28's climate change solutions
By Aniket Gupta | 27 Dec 2023
The 28th United Nations Climate Change Conference, also known as COP28, took place from 30th November 2023, to 13th December 2023, at Expo City in Dubai, United Arab Emirates.
What is a Ponzi scheme?
By Aniket Gupta | 06 Dec 2023
Ponzi schemes have long captivated the public imagination, drawing unsuspecting investors into a web of illusion and deception.
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