Market research
Assocham: Print is the preferred medium for advertising, and not just the flavour of the season
By | 20 Oct 2007
Marketing must move to a digitally focused business system…
By | 15 Oct 2007
Word-of-mouth the most powerful selling tool: Nielsen global survey
By | 09 Oct 2007
TAM Media to double sample size
01 Jul 2005
TAM Media to double sample size
01 Jul 2005
TAM Media to double sample size
01 Jul 2005
Ugam Solutions to provide market research solutions to US-based Harris Interactive
By Our Corporate Bureau | 18 Aug 2004
Seminar on customer value creation
By Our Corporate Bureau | 18 Aug 2004
FM radio becomes a major hit; music companies hit the most
By Mohini Bhatnagar | 25 Oct 2002
ACNielsen sold for $2.3 billion
By VNU, the Dutch-based pub | 18 Dec 2000
Latest articles
Featured articles
Safety over scale: The Middle East conflict forces a pause in Indian tech expansion
By Axel Miller | 05 Mar 2026
Autonomous vehicle firms pause Abu Dhabi and Dubai operations amid Middle East conflict. Will Indian tech projects pivot to GIFT City and Bangalore?
The energy island: Why Big Tech is building its own power systems for the AI era
By Cygnus | 04 Mar 2026
AI data centers are reshaping the energy market as companies like Amazon, Microsoft and Google invest in dedicated power generation to support massive computing deman
The great memory squeeze: Why your next RAM upgrade could cost more
By Axel Miller | 02 Mar 2026
Rising AI infrastructure demand is tightening global memory supply, driving higher RAM prices for PCs and smartphones and reshaping the semiconductor cycle.
The agentic shift: re-architecting business for the 2026 autonomy cycle
By Cygnus | 26 Feb 2026
From chip competition to IT pricing models, the rise of agentic AI is transforming how companies build, deploy, and monetize technology.
The mainframe moment: how AI-driven modernization is reshaping the COBOL economy
By Axel Miller | 24 Feb 2026
New AI coding tools are accelerating legacy system modernization, raising opportunities and risks for banks, enterprises, and the IT services industry.
The concrete cloud: India’s $250 billion bet on the physical foundations of AI
By Cygnus | 23 Feb 2026
India pivots to AI's physical layer with $250B in pledges for chips and data centers to lead the new era of 'Agentic Commerce.' Read the full report.
The $250 billion pivot: how 2026 became the year AI paid the rent
By Cygnus | 18 Feb 2026
2026 marks the shift from AI “promise” to “profitability.” Explore how India’s sovereign compute and Infosys’s revenue metrics are defining a $250B market pivot.
The analog antidote: perception, reality, and the "Windows crisis" narrative
By Cygnus | 17 Feb 2026
Viral claims of a Windows collapse contrast with market data showing a slower shift as enterprises weigh AI, hardware costs, and legacy systems.
The analog antidote: why Americans are trading algorithms for physical media
By Cygnus | 16 Feb 2026
Vinyl, books, and DVDs are seeing renewed interest as Americans seek ownership, focus, and a break from screen fatigue in an increasingly digital world.


