Market research
Assocham: Print is the preferred medium for advertising, and not just the flavour of the season
By | 20 Oct 2007
Marketing must move to a digitally focused business system…
By | 15 Oct 2007
Word-of-mouth the most powerful selling tool: Nielsen global survey
By | 09 Oct 2007
TAM Media to double sample size
01 Jul 2005
TAM Media to double sample size
01 Jul 2005
TAM Media to double sample size
01 Jul 2005
Ugam Solutions to provide market research solutions to US-based Harris Interactive
By Our Corporate Bureau | 18 Aug 2004
Seminar on customer value creation
By Our Corporate Bureau | 18 Aug 2004
FM radio becomes a major hit; music companies hit the most
By Mohini Bhatnagar | 25 Oct 2002
ACNielsen sold for $2.3 billion
By VNU, the Dutch-based pub | 18 Dec 2000
Latest articles
Featured articles

The cost of neglecting water transport
03 Feb 2025
Inland water transport is widely recognised as a cheaper and environment friendly mode of transport and, as per a report prepared by RITES

Crypto Currencies Trying To Undermine Global Financial System
27 Jan 2025
US President Donald Trump, it seems, is the latest to join the frenzy for personal or corporate currency, with $TRUMP, or what they call a meme coin, giving a further boost to his crypto image.

As costs of saying final goodbyes rise UK families resort to crowdfunding to pay for funerals
By Axel Miller | 16 Jan 2025
The cost of saying a final goodbye to loved ones in the UK has reached a grim new high, leaving families grappling with unexpected financial burdens.

The life and times of Manmohan Singh, former Prime Minister of India
By Cygnus | 28 Dec 2024
On 27th December 2024 India and the world lost one of their finest statespersons in a hundred years. Manmohan Singh, born on 26th September 1932, in Gah, Punjab (now in Pakistan)

The remarkable Ratan Tata
By Kiron Kasbekar | 23 Oct 2024
One newspaper report of Ratan Tata’s passing away showed an old photo of him climbing into the cockpit of a Lockheed Martin F-16 fighter.

Lighter than air, yet very, very powerful
By Kiron Kasbekar | 03 Jan 2024
In March 2013 Chinese scientists pulled off a remarkable feat. They created the world’s lightest aerogel. Tipping the scales at a mere 0.16 milligrams per cubic centimeter – that’s a sixth of the weight of air!

COP28 explained: A closer look at COP28's climate change solutions
By Aniket Gupta | 27 Dec 2023
The 28th United Nations Climate Change Conference, also known as COP28, took place from 30th November 2023, to 13th December 2023, at Expo City in Dubai, United Arab Emirates.

What is a Ponzi scheme?
By Aniket Gupta | 06 Dec 2023
Ponzi schemes have long captivated the public imagination, drawing unsuspecting investors into a web of illusion and deception.

The Rise and Rise of HDFC Bank
03 Jul 2023
HDFC, which surged ahead of global majors like HSBC Holdings Plc and Citigroup Inc and left Indian peers like State Bank of India and ICICI Bank in market capitalisation, now ranks fourth largest among the world’s most valuable banks, after JPMorgan Chase & Co, Industrial and Commercial Bank of China Ltd and Bank of America Corp
Business History Videos

History of hovercraft Part 3...
By Kiron Kasbekar | Presenter: Kiron Kasbekar

History of hovercraft Part 2...
By Kiron Kasbekar | Presenter: Kiron Kasbekar

History of Hovercraft Part 1...
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