Advertising/branding
Dish TV signs up Shah Rukh Khan
By | 04 Oct 2007
Tata Tea is waking up India with Jaago Re campaign
By | 03 Oct 2007
BSNL to change colours as part of brand strategy
By Our Corporate Bureau | 28 Sep 2007
Kishore Biyani's Future Group to infuse Rs 750 crore for 'Brand Factory'
By Our Corporate Bureau | 27 Sep 2007
Oberoi Towers to be re-branded Trident Towers; terminates Hilton alliance from Trident
By Our Corporate Bureau | 26 Sep 2007
Carlsberg launches premium beer in India
By | 24 Sep 2007
Incredible India bites into Big Apple
By | 24 Sep 2007
From Maxtouch to Orange to Hutch to Vodafone, but Coke still bets on the Orange; Fanta has a new ad campaign
By Our Corporate Bureau | 22 Sep 2007
Lara Dutta and Bobby Deol to endorse ''Pantaloons''
By | 20 Sep 2007
Star seals the deal for an exclusive Vodafone rebranding campaign
By | 20 Sep 2007
Vodafone to ''Make The Most Of Now'' with Hutch essence
By | 20 Sep 2007
It''s a dog''s life: Hutch''s pug survives, the brand goes
By | 19 Sep 2007
It''s a dog''s life: Hutch''s pug survives, the brand goes
By | 19 Sep 2007
FritoLay plans aggressive campaigns, to add variants to its brands
By | 18 Sep 2007
Adidas ''Originals'' comes to India
By | 17 Sep 2007
Aston Martin, Apple iPod, YouTube, Bang and Olufsen tops UK Superbrands'' Coolbrands list
By | 14 Sep 2007
Something for luxury retailers to aspire to: Selfridges creates "The Wonder Room"
By | 13 Sep 2007
Future Media signs ad-deal with Inox multiplexes
By Our Corporate Bureau | 12 Sep 2007
Mudra DDB bags VW India account
By | 12 Sep 2007
Leo Burnett is Bacardi''s new brand manager
By | 11 Sep 2007
Latest articles
Featured articles
The decoupling paradox: Why Wall Street keeps funding AI despite $100 oil
By Axel Miller | 11 May 2026
AI infrastructure stocks continue rallying despite $100 oil as investors bet on productivity gains and semiconductor demand in 2026.
Hybrid bonding gains attention as AI chip packaging demand grows
By Cygnus | 23 Apr 2026
Hybrid bonding is driving AI chip packaging demand as backend technologies gain importance in the semiconductor supply chain.
The agentic transition: how enterprises are scaling AI from pilot to profit
By Cygnus | 22 Apr 2026
AI has entered its execution era. Discover how companies like Valeo and Microsoft are scaling agentic AI systems—from copilots to autonomous workflows driving real business impact.
Post-splashdown: What Artemis II taught us about the ‘deep space wall’
By Axel Miller | 15 Apr 2026
Artemis II splashdown marks a breakthrough in deep space exploration. Discover AVATAR radiation data, Orion’s distance record, and insights shaping NASA’s 2028 Moon mission.
Can aviation go green? The multi-billion dollar race for sustainable fuel
By Cygnus | 10 Apr 2026
Airlines are racing to adopt sustainable aviation fuel, but limited supply and high costs challenge the future of green aviation.
The battery race: who will control the future of electric vehicles?
By Axel Miller | 08 Apr 2026
The global battery race is reshaping the electric vehicle industry, with China, the US, and Europe competing for control over supply chains and technology.
AI vs governments: Who controls the future of intelligence?
By Cygnus | 07 Apr 2026
Governments and AI companies like OpenAI and Anthropic are shaping the future of intelligence amid rising policy conflicts and global competition.
Strait of Hormuz: how one chokepoint controls the global economy
By Axel Miller | 06 Apr 2026
The Strait of Hormuz is a critical global chokepoint. Learn how disruptions impact oil prices, shipping, and the global economy.
The $2 trillion AI infrastructure race: Who will control global compute?
By Cygnus | 06 Apr 2026
AI spending is set to exceed $2 trillion in 2026, driving a global race in data centers, chips, and energy infrastructure.


