Advertising/branding
Incredible India pavilion at China International Travel Mart attracts visitors
03 November 2007
Publicis Groupe''s PR arm Manning Selvage & Lee''s to acquire top Indian PR firm Hanmer & Partners
02 November 2007
Kingfisher Airlines Names Deepika Padukone as Brand Ambassador
31 October 2007
Timex Watches rebrands itself Timex Group
31 October 2007
VSNL to be rebranded Tata Communications Limited
31 October 2007
Louis Philippe targets youth with sub-brand Lp
27 October 2007
Donear Industries postpones retail launch to December; appoints cricketer Yuvraj Singh as brand ambassador
26 October 2007
HBO wants to be known as a brand in India, rather than a TV channel
26 October 2007
Royal Classic looking at Middle East and South Asia (MESA) markets
26 October 2007
TCL introduces "Health TVs" this Diwali
23 October 2007
Kodak launches spectacle lenses
19 October 2007
Philips to add to its product range; Chalks out aggressive advertising budget
19 October 2007
United Spirits'' Bagpiper outpacing Diageo''s Johnnie Walker
19 October 2007
Hidesign to tap Chinese market with range of acessories
17 October 2007
Kores enters gift-marketing segment, launches metal pens
17 October 2007
Arvind Brands targets the south; plans brand extension in to footwear, watches
16 October 2007
Ricky Ponting is the new brand ambassador for Valvoline Cummins
16 October 2007
Lowe steals the show with Grand Effie at Advertising Club, Mumbai
13 October 2007
Angry with ad-rate hike, advertisers threaten TV boycott
12 October 2007
Nokia Siemens Network transfers Berlin radio access R&D operations to Wipro Technologies
12 October 2007
Future Group planning an ad spend of Rs50 crore
11 October 2007
US Polo Association ties up with Arvind Mills
11 October 2007
Amway India launches TV campaign
09 October 2007
Fiat India seeks new advertising agency
08 October 2007
Greg Norman Collection signs licensing agreement with Better Than Before (BTB)
08 October 2007
Saying ''cheers'' to India, UB Group kicks off McDowell promo tour
08 October 2007
Goodbye, Chrysler, no go, Benz, says Daimler - but shareholders don''t like it
04 October 2007
Dish TV signs up Shah Rukh Khan
04 October 2007
Reebok for long-term association with sportspersons
04 October 2007
Wipro launches quad-core desktops
04 October 2007
Zenith laptops below 25k
04 October 2007
Cow-Girl comes to town: Wrangler targets Indian women for its Wrangler Girl brand
03 October 2007
Tata Tea is waking up India with Jaago Re campaign
03 October 2007
BIG 92.7 FM rolls out TV campaign with Abhishek Bachchan as brand ambassador
29 September 2007
BSNL to change colours as part of brand strategy
28 September 2007
Sagarika Ghatge, aka Preeti Sabharwal, Reebok''s "Chak de" brand ambassador at Women''s World
28 September 2007
Kishore Biyani''s Future Group to infuse Rs750 crore for ''Brand Factory''
27 September 2007
Oberoi Towers to be rebranded Trident Towers; terminates Hilton alliance from Trident
26 September 2007
Carlsberg launches premium beer in India
24 September 2007
Incredible India bites into Big Apple
24 September 2007
The business of Twenty20 cricket advertising - a Monday with dollar signs!
24 September 2007
From Maxtouch to Orange to Hutch to Vodafone, but Coke still bets on the Orange; Fanta has a new ad campaign
22 September 2007
Flying Machine prepares to fly long haul with Abhishek Bachchan on board as brand ambassador
20 September 2007
Lara Dutta and Bobby Deol to endorse ''Pantaloons''
20 September 2007
Star seals the deal for an exclusive Vodafone rebranding campaign
20 September 2007
Vodafone to ''Make The Most Of Now'' with Hutch essence
20 September 2007
It''s a dog''s life: Hutch''s pug survives, the brand goes
19 September 2007
Publicis buys Capital Advertising
19 September 2007
Ads on Delhi Metro through Reliance Anil Dirubhai Ambani Group''s BigStreet
18 September 2007
FritoLay plans aggressive campaigns, to add variants to its brands
18 September 2007
Adidas ''Originals'' comes to India
17 September 2007
Aston Martin, Apple iPod, YouTube, Bang and Olufsen tops UK Superbrands'' Coolbrands list
14 September 2007
Reliance ropes in A R Rehman, Vishwanathan Anand, Aamir Khan for Vimal relaunch
14 September 2007
Something for luxury retailers to aspire to: Selfridges creates "The Wonder Room"
13 September 2007
Future Media signs ad-deal with Inox multiplexes
12 September 2007
Mudra DDB bags VW India account
12 September 2007
Leo Burnett is Bacardi''s new brand manager
11 September 2007
Moser Baer India launches optical disk drives; aims to capture 20-per cent market
11 September 2007
TV 18 Rebranded: now called Network 18
11 September 2007
Hindustan Unilever to set up ''hairwash domes'' to promote Dove
04 September 2007
DTH operators can pick channels of choice, rules TRAI
03 September 2007
China's Avic 1 floats public competition to find a name for its new aircraft
01 September 2007
Audio hardware maker Sonodyne plans a comeback
30 August 2007
Globus appoints Kareena Kapoor its new brand ambassador
29 August 2007
$3 billion worth of deals concluded at the Moscow air show
27 August 2007
Image makeover on at Union Bank
23 August 2007
Movie Channel MAX appoints TBWA as its creative agency
22 August 2007
Advertising Standards Council of India prohibits surrogate liquor ads
21 August 2007
Air India''s advertising campaign to promote non-stop US flights
21 August 2007
Louis Vuitton Moet Hennessy''s Fendi to open six stores in India
20 August 2007
Microsoft completes acquisition of aQuantive, creates advertiser and publisher solutions group
14 August 2007
UTI Bank officially becomes Axis Bank
30 July 2007
Google ranked fastest growing brand: Interbrand survey
28 July 2007
Maruti Udyog to be known as Maruti Suzuki India
26 July 2007
ITC extends the Ashirwad range to spices
26 July 2007
ITC launches new campaign for Mint-O-Fresh Cool Green
26 July 2007
WPP eyeing acquisitions in India
12 July 2007
Coke's deft Olympian manoeuvre
19 June 2007
eBay pulls out advertisements from Google
16 June 2007
Asian Dhall rebrands itself
15 June 2007
HLL''s Unveils new corporate identity
09 June 2007
Ceat starts brand restructuring
11 May 2007
No managment changes in Lintas India at present: Prem Mehta
11 May 2007
New ad campaign from Citi
07 May 2007
UTI Bank to change name to Axis Bank
30 April 2007
Google dethrones Microsoft as top global brand
27 April 2007
ZenithOptimedia launches digital advertising arm
20 April 2007
Advertise with us
26 March 2007
Advertise with us
26 March 2007
Image overhaul for Jet Airways
24 March 2007
IOC told to stop using Red Cross symbol
16 February 2007
Rajesh Ananthasubramanian to head Brand Portrait''s US, Canadian operations
08 February 2007
Tata only Indian brand to figure among global top 250
08 February 2007
Brand India vies for top global charts by next decade
06 February 2007
Ambani brothers in fray for ICC sponsorship bid
24 January 2007
Kingfisher Airlines is Toyota's official F1 racing team partner
15 January 2007
J Srinivasan: The rubber baron
28 December 2006
TTK LIG: A global scale company and not a contract manufacturer
28 December 2006
How to understand the brand
27 December 2006
Firstsource reflects ICICI Onesource's philosophy
23 November 2006
PUMA and Ducati team up with new cooperation
07 November 2006
Grey Worldwide is first Indian advertising agency to win an Euro Effie
28 September 2006
FCB-Ulka Healthcare introduces new service
24 September 2006
World's largest Wrangler store in Bangalore recreates 'urban cowboy image'
23 August 2006
CEOs as brand ambassadors for cars?
18 August 2006
Coke retains top slot in BusinessWeek / Interbrand global brand rankings
01 August 2006
Realty''s latest fad
28 July 2006
Wockhardt acquires Dumex with Protinex, Farex brands from Royal Numico NV
30 June 2006
Indian brands must establish national advantages
27 May 2006
Subex Systems'' new brand signature highlights strategic focus
23 March 2006
Intel unveils new brand identity
03 January 2006
Suzuki Motor seeks injunction against 10 "Suzuki" brands
08 December 2005
Bharat Forge-Kalyani Group unveil new corporate identity
26 November 2005
AT&T begins life afresh with a new corporate logo
21 November 2005
Space TV yields ground to Tata Sky
14 November 2005
Tata Indicom launches India''s best-prepaid plan on True Paid
20 September 2005
Britannia New Zealand to launch new cheese flavours;
15 September 2005
Hindustan Lever launches spiced tea
02 September 2005
Jim Beam Brands acquires Teacher''s scotch whisky in India
11 August 2005
LG announces Onam festive offer on 'My PCs'
05 August 2005
Johnnie Walker celebrates 200th birthday of John Walker
25 July 2005
Wockhardt becomes only pharmaceutical Superbrand in India
20 July 2005
T-Sky to be the Tata-Star DTH service
08 July 2005
GSK makes a ''horlicks'' out its media meet
17 June 2005
Yamaha launches Fazer variants
13 June 2005
Texport Electronics to launch plasma TV
30 May 2005
Swift show of aggressive pricing
26 May 2005
A780 : Motorola''s next generation offering
26 April 2005
Coke launches Maaza in pineapple and orange variants
26 April 2005
Rajesh Exports to enter branded jewellery market
21 April 2005
The 1,00,000th Ford Ikon rolls out
05 April 2005
Coca -Cola launches new ''Thanda Series'' ad campaign
31 March 2005
Blaupunkt launches the first Blaupunkt Brand Shop in Mumbai
28 March 2005
Tata Tele signs up Sania Mirza as brand ambassador
19 March 2005
MSN India invites entries for the Cannes Cyber Lions Awards
11 March 2005
It''s time stupid: JWT
10 March 2005
Legends of photography to grace NewSchool 2005
17 February 2005
Amway India launches skincare range
09 February 2005
Hindustan Motors launches new Lancer Lx
09 February 2005
S Kumars enters men''s readymade segment
01 February 2005
Western Union signs three-year contract with ESPN STAR Sports
25 January 2005
150 brands vie for CII''s brand award
20 January 2005
Tamil movie to promote Old Secret rum
12 January 2005
Ayurveda unlimited: The Arya Vaidya Pharmacy expands
27 December 2004
BPL launches CampusZone to net college users
18 December 2004
Kerala adfest-2004 inaugurated
03 December 2004
Madison forays into in-film advertising
23 September 2004
Hyundai launches premium hatch back Getz
16 September 2004
Tata Motors launches Indigo Marina
16 September 2004
Toyota to launch Innova in India next year
16 September 2004
Oscar comes up with new schemes in consumer electronic products
03 September 2004
Medicine Shoppe ties up with Oriental Insurance
31 August 2004
Dainik Bhaskar Indian Marketing Awards
30 August 2004
Coca-Cola India's wins a gold trophy for innovative marketing
21 August 2004
Nissan launches X-Trail sports vehicle
19 August 2004
World Phone ties up with Rediff for wider distribution of its VoIP calling cards
19 August 2004
Tata Honeywell puts dealer business online by launching iStore
19 August 2004
Sara Lee Apparel launches Hanes in India
18 August 2004
Goodlass Nerolac wins two Emvies
17 August 2004
Optimum Media Solutions (South) on a winning spree
11 August 2004
Gillette Introduces the New Ultra Comfort Shaving Gel
11 August 2004
Godrej Consumer Products launches Cinthol perfumed deodorant sprays
07 August 2004
Samsung launches prelims of World Cyber Games at Hyderabad
06 August 2004
Audience Measurement and Analytics launches Asia''s first online TV audience rating service
05 August 2004
Close-Up ties up with Kyon! Ho Gaya Na to reach out to its audience
26 July 2004
Gucci eyewear
10 July 2004
Pepsi set to reach out to consumers with mega "toss ka boss" initiative for icc champions trophy, 2004
03 July 2004
Gillette introduces MACH3Turbo
01 July 2004
Fruit juices go local
23 June 2004
Business Superbrands 2005
10 June 2004
Changing model
05 June 2004
Mattel Toys launches Hot Wheels 'Hot 100'
29 May 2004
Aiwa launches 22 new personal audio products
29 May 2004
Americans to get a taste of India
19 May 2004
Dabur Foods launches Real Junior for children below 6 years
15 May 2004
A contrarian launch strategy
10 May 2004
Henkel Spic now challenges HLL and P&G with price cut
07 May 2004
Knorr Annapurna’s Soupy Snax gives break-time moments a fresh perspective
05 May 2004
Time to dream smart
04 May 2004
5-day summer extravaganza by APTDC
28 April 2004
Pepsi launches summer initiative for 7UP consumers
28 April 2004
Essilor launches Airwear
24 April 2004
EURO RSCG bags Capgemini branding campaign
21 April 2004
Capgemini launches a new global brand campaign
20 April 2004
HLL rolls out consumer promotion campaign
16 April 2004
HLL rolls out consumer promotion campaign
16 April 2004
Delhi Advertising Club awards
14 April 2004
Coke reshuffles brand priorities
13 April 2004
Finding Ms Bigbuy
10 April 2004
Godfrey Phillips launches Maxus brand
10 April 2004
First professional family event management company launched
10 April 2004
Coca-Cola launches Vanilla Coke
08 April 2004
Hutch launches over 250 Java-based mobile games
07 April 2004
Prof Jagdish Seth talks on new frontiers in brand building
07 April 2004
Southern star Chiranjeevi launches Thums Up Mega Thunder celebrations
06 April 2004
Mastercard, Citibank & MTV launch new form of plastic
05 April 2004
Predictable tale
30 March 2004
Coke may sign up Mammootty: But he’s thanda…
23 March 2004
Whirlpool''s new launches aimed at mass market
21 March 2004
BenQ launches new media campaign
16 March 2004
Maaza to be available in small packs
04 March 2004
New wash in the mid priced detergent market
01 March 2004
EC Bans election related advertisements on TV
28 February 2004
A few home truths
20 February 2004
Coca-Cola reaches out to over 200 villages in AP
17 February 2004
Images speak with Miguel Ferre
14 February 2004
Sasi Advertising launches advertising academy
09 February 2004
Marico Industries launches Parachute Shampoo in AP
31 January 2004
Hyderabad to be venue of Agritex ''04
29 January 2004
P& G fires a salvo with Rejoice in the shampoo wars
29 January 2004
Maddy hires IMG to manage his commercial affairs
27 January 2004
Redington to market Wipro Infotech products
27 January 2004
Lord Krishna Bank goes for major brand makeover with new logo
22 January 2004
Smirnoff sports a new look
15 January 2004
New Rin powder launched
05 January 2004
Godrej is No 1 Ayurvedic soap available at an attractive price
03 January 2004
Kotex Leak Guard launched
29 December 2003
One-stop shop for branded wear Go Bananas opens in Hyderabad
29 December 2003
The condom experience
23 December 2003
Rasna tops list in most trusted brands survey in beverages
22 December 2003
Hatsun Agro plans new brand strategy
20 December 2003
HLL Launches Sunsilk Naturals
17 December 2003
Godrej Tea introduces new value packaging in tea industry
10 December 2003
Holding the high ground
06 December 2003
MUL''s Upgraded Grand Vitara
06 December 2003
Narayanamurthy leads the pack
24 November 2003
Express call
11 November 2003
FairGlow soap for Rs 5
07 November 2003
Honda launches new City
07 November 2003
Godrej Renew launched
06 November 2003
Rasna Shake Up launched
29 October 2003
Oakleyoffer to get 'real'
27 October 2003
Pioneer Embroideries to set up Hakoba Fashion Galleries chain
27 October 2003
8 PM Bermuda rum launched
20 October 2003
Jagdish Sheth predicts economic invasion of India by US
15 October 2003
Cartier eyewear now in India
13 October 2003
Mountain Dew dudes are back
13 October 2003
Tender-coconut water brand Elaneer a threat to Pepsi, Coke
13 October 2003
Tender-coconut water brand Elaneer a threat to Pepsi, Coke
13 October 2003
Elle unveils six new styles in its eyewear collection for women
01 October 2003
Pepsi forays into new business with Aquafina Bulk Water
29 September 2003
Ad spend to grow by 12-15% soon; Zee Telefilms to benefit
22 September 2003
EIH focuses on image building
20 September 2003
Online ad industry cheers up
15 September 2003
Ad Club exhibition honours those who made a mark in Cannes
13 September 2003
Dr Batras' unveils new products
04 September 2003
Nerolac consumer scheme
03 September 2003
TAG Heuer launches its first eyewear collection: Sport Vision
03 September 2003
Alto repositioned with price cut
02 September 2003
Mindshare to handle media buying account of Reid & Taylor
01 September 2003
Superbrands India honours its first crop of consumer toppers
30 August 2003
Energy booster
29 August 2003
Oakley unveils five new models of trendy eyewear in India
28 August 2003
Timex declared superbrand
28 August 2003
Fiat India unveils Palio NV
26 August 2003
Nerolac Paints unveils strategy; Bachchan is brand ambassador
26 August 2003
JK Tyre's Jet-Trak Mahayatra
26 August 2003
Bloom, gloom, boom
23 August 2003
EFFIE Awards held
23 August 2003
Blue Dart named ''Superbrand''
19 August 2003
Brand inequity
17 August 2003
Yahoo! presents Effie Awards
14 August 2003
JK Tyre, Maruti excel in test
09 August 2003
Timex signs Brett Lee as brand ambassador for Billenium
09 August 2003
Brand with Bollywood
29 July 2003
Driving the brandwagon
29 July 2003
Mixed tunes
27 July 2003
LG Electronics unveils a new range of washing machines
23 July 2003
MTS storms the market with new-generation water heaters
23 July 2003
Amitabh Bachchan is Reid & Taylor's new brand ambassador
17 July 2003
Spitz launches Power Horse
17 July 2003
Cargill launches ActiLite oil
10 July 2003
Horlicks gets new flavours
10 July 2003
Pantene Long Black launched
10 July 2003
Ajanta Health launches a slew of oral care, cosmetic products
08 July 2003
Pond''s casts its magic again
30 June 2003
WPP Media walks away with Media Agency of the Year award
30 June 2003
Changing flavours
28 June 2003
And the hatchback sails on
24 June 2003
Vend it like Beckham
22 June 2003
Zee, Turner expand alliance
20 June 2003
HR managers morphing into business strategists: Seminar
17 June 2003
Madison Comm to handle media buying account of Fun Republic
17 June 2003
Pay channels attract people to buy STBs at attractive rates
13 June 2003
Mudra emphasises on product, appoints Kaushik Roy as CCO
12 June 2003
Parakh Foods rated as fastest growing FMCG company
11 June 2003
Expect a major shake-up in TV content
10 June 2003
Hemant Misra is president, north and east, Mudra Communications
10 June 2003
R K Swamy passes away
06 June 2003
Seasoned flavours
06 June 2003
Longines launches DolceVita Round collection of watches
20 May 2003
Rasna''s energy drink Juc-Up launched in Indian markets
10 May 2003
Amul focuses on ice-cream; eyes 17% growth to Rs 3,200 crore
02 May 2003
Qibla Cola Company launches new alternative product range
29 April 2003
Carolina Herrera launches a classic and feminine fragrance
25 April 2003
Godrej Consumer Products introduces Godrej Shave Gel
24 April 2003
Cola price war goes to another level; Coke, Pepsi slug it out
16 April 2003
Surf Excel Automatic, a low lather detergent, launched
12 April 2003
Balsara’s Meswak toothpaste blends heritage with science
09 April 2003
Liquor companies play musical chairs with surrogate ads on TV
08 April 2003
Philips India introduces new ultra-slim DVD-video player
04 April 2003
Weekender Kids promotion on Disney Merchandise starts
04 April 2003
Rasna launches sachet priced at Re 1; plans national expansion
25 March 2003
Britannia New Zealand Foods launches tasty Malai Chaska
24 March 2003
Brands, trademark transferred from promoters'' firm into Nirma
22 March 2003
Hindustan Lever Ayush wins case against Three-N-Products
21 March 2003
Online advertising does work and can make a difference: Study
13 March 2003
Grey Worldwide India wins the accounts of Tetra Pak, Biocon
12 March 2003
Retail reality tales
11 March 2003
Natalia rolls out Flock and Sand blasted denim collections
24 February 2003
Bombay Dyeing plans to sell its apparels under Proline brand
20 February 2003
Sunsilk launches pro-conditioner with Nutra-C, lotus flower extracts
11 February 2003
Kwality Wall’s enters summer with first-ever Double Sundaes
10 February 2003
Pepsi’s World Cup Ke Shikari TV spot goes on air from 1 February
01 February 2003
HLL, Pepsi forge alliance to offer a slew of hot, cold beverages
17 January 2003
PepsiCo introduces Mountain Dew in 500ml, 300ml glass bottles
17 January 2003
Hindustan Lever unveils Nihar Naturals hair oil with fragrance
16 January 2003
Lacoste launches Pour Homme, an exclusive fragrance for men
16 January 2003
Niko Resources to invest Rs 700 crore for oil, gas exploration
09 January 2003
IBP’s new Q&Q assurance programme: Pure Bhi Poora Bhi
07 January 2003
MNC monopoly in sanitary napkins to end, claims Camas
07 January 2003
Standard Chartered appoints Kapil Dev as brand ambassador
07 January 2003
Nirma introduces a revolutionary ad campaign for Camay
31 December 2002
Arrow introduces lightweight cotton Miracle Chinos in India
24 December 2002
Cashing in on cricket
21 December 2002
Ready to eat
23 November 2002
I for you
21 November 2002
Domino's to roll out new ad campaign, increases ad budget
19 November 2002
Morepen to reposition Dab range, add more flavour to C-Sip
19 November 2002
Tea gets hotter
15 November 2002
Arrow unveils Unstainables shirts using nanotechnology
12 November 2002
BSNL keeps hundreds of cell phone clients waiting for hours
25 October 2002
Japanese Hakuhodo and Indian Percept in 50:50 alliance
14 October 2002
Mudra receives Creativity 31 award for three TV commercials
10 October 2002
Cricket boss Kapil Dev endorses Kinetic Boss
07 September 2002
All’s well that sells well
31 August 2002
BenQ India unveils digital lifestyle products
26 August 2002
Brother Int launches P-Touch label printers
26 August 2002
Himalaya unveils women’s healthcare drugs
23 August 2002
Coca-Cola to reduce stake in HCCB to 51%
17 August 2002
Thou salt sell more
09 August 2002
ASCI upholds JK Tyre's No 1 market position
10 July 2002
Igniting the passion
09 July 2002
Adams corner
25 June 2002
Brand duty
21 June 2002
Natalia to open 80 garment outlets in India
06 June 2002
Enter the dragon
27 February 2002
To bond with customers call Service 007
25 February 2002
Colgate is India's No 1 brand once again
22 February 2002
Now, taste the grease in your food
18 February 2002
Signs change for Zodiac Clothing
18 February 2002
Crocodiles 15-year guarantee shirt
28 January 2002
Rado rolls out eSenza
29 November 2001
Lady wins Taj Mahal Tea golden tabla
28 November 2001
FMCG sector poised to make profits
13 November 2001
Pepsi, Coke: Not the right choice
09 November 2001
Ebony Retail to expand operations
22 October 2001
VCs should invest in cutting-edge tech
22 October 2001
The fizz is out of cola bottles
18 October 2001
Exploring the frothy Indian market
12 October 2001
Sex made safe and sensual
22 September 2001
Consolidation sets in media buying industry
20 July 2001
Fanta turns green as Mirinda goes brown
06 July 2001
New range from L’Oreal India
25 May 2001
Project Columbus to make O&M consumer-centric
23 April 2001
McKinsey steps on advertising toes
17 January 2001
Are blue denims dying?
07 July 2000
The khaki onslaught
07 July 2000
To ad or not to ad is the answer
30 December 1999
Bates Clarion is now Bates India
21 December 1999
Momentum charges fees for results
18 December 1999
Advertising - of pride and prejudice
04 August 1999
Research based on feelings
04 August 1999
Dabur to drop 3 brands, use ''Vatika'' as umbrella
23 June 1999
Fighting toothpaste decay
15 June 1999
Modi Xerox targets
15 June 1999
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