Sameer Sainani becomes Radio Mirchi's national sales head

Sameer Sainani, COO, Alternate Brand Solutions, has been promoted to national sales head of Radio Mirchi from 1 April 2009. Sainani has been with Entertainment Network India Ltd (ENIL Radio Mirchi) for six years.

Sainani joined ENIL in 2003. He was senior vice president at Mirchi before moving to Alternate Brand Solutions in September 2007.

In his 14-year career, Sainani has worked with PepsiCo and Electrolux. At ENIL, he has held different positions, including that of Station Head, Pune and Cluster Head, Maharashtra.