Mindshare announces senior level appointments

Mindshare has announced a few senior level appointments.

Ravi Rao will lead the Mindshare's Unilever operation across South Asia. Rao is currently with the Omnicom Media Group as the regional executive director, group development, UAE. Rao has experience with several FMCG, consumer durables and service industries including Pepsico, P&G, Unilever, Henkel, LG Electronics, Masterfoods, FedEx and Wrigley.

Ajit Gurnani has been roped in to lead the newly formed AOR to service the Aditya Birla Group business. Prior to this appointment, Gurnani was working as marketing head at Al Ain National Juice and Refreshments Co., Sharjah. He has more than 15 years of experience in the media and marketing business across multiple categories and has played a role of both the client and the agency.

Chanchal Chakrabarti will lead the Pepsico business, based out of Delhi.Chakrabati was earlier with Mindshare Malaysia. At Mindshare Malaysia, he led the agency to three consecutive wins in the Malaysian Media Awards winning Agency of the Year for 2006, 2007, 2008, and also the Grand Prix.