Labelling solutions from GM Pens

18 Nov 2006

1

Chennai: Expanding its product basket the city based pen manufacturer GM Pens International Pvt. Ltd, has launched the Dymo range of office and home labelling solutions in India.

The solution can produce labels that ranges from a simple alphabetical and numeral stickers to ones that make address and CD labels. The target customers for these products would range from homemakers who would want to organise their home needs to professionals who operate their own businesses. With the Dymo range, one can make simple labels that can be used on glass jars in the kitchens to labels for CDs or cans and / or any other storage containers.

Speaking to the media director I Mahendran, said, "The advent of computers in Indian offices have led to the companies going high on sophistication and automation and low on support staff. The number of individuals venturing out on their own has also gone up dramatically. The booming economy and consumer's willingness to spend for quality, convenience and/or enhanced productivity have created several opportunities that are currently being serviced by enterprising SMEs."

The labelling solutions will be distributed through 1600 stockist, strong distribution network of GM Pens. The company is also setting up a separate sales team for the new product.

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