Publicis Ambience bags creative mandate for TBZ
21 Jun 2010
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Publicis Ambience has bagged the creative mandate for TBZ following a multi-agency pitch.
Kiran Dixit, group head, advertising and marketing, TBZ, said that Publicis Ambience was awarded the mandate as their business ideas for the brand were in tandem with the groups ambitions.
TBZ recently revamped its brand logo as part of brand revamp.
''We expect Publicis Ambience to deliver result-oriented communication strategies and help us achieve our business plan through effective, unique creative support,'' added Dixit.
TBZ (Tribhovandas Bhimji Zaveri - Shrikant Zaveri Group) is a leading jewellery chain in India since it was established in 1864.
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