Choreos awards announced
10 Oct 2009
GroupM India has instituted a set of internal awards - Choreos - to recognise the work done by its professionals and the awards were given away in Mumbai yesterday.
The awards acknowledge those who bring to life the values that GroupM stands for. GroupM officials are clear that the road ahead is about 'Choreographing Convergence'. The name 'Choreo' came into being from this thought, and the Choreos would be awarded to those individuals and teams that manifested this way of working through their behaviour and language.
In this inaugural year, there were six individual Choreos and three team awards, one team award that would be given out by Jury's Choice.
The Jury Award, too, for instance, would be given out by judges comprising GroupM managing committee officials only.
