Kashmira Chadha, director – marketing quits Coca-Cola

Kashmira Chadha, director -- marketing, has quit Coca-Cola India. She was with the company since mid-2006. However, she will serve in her current capacity until 31 December  2009.

Chadha has been responsible for marketing of the Coca-Cola brand for three years. She was actively involved in the company's corporate ad, 'Little drops of joy'. The campaign, created by McCann Erickson in 2007, was launched with a different style, tone and content.

She was also involved in the company's global ad campaign, 'Open Happiness', leveraging cricket and Bollywood through Gautam Gambhir and Aamir Khan.

Prior to Coca-Cola India, Chadha worked as assistant vice-president -- marketing at The Seagram Company Ltd for five years.