The
company claims the variant combines the taste of fruits
and the goodness of Soya, known as one of the best source
of vegetable proteins.
Targeted
at the health conscious consumers, the Fruit Soya beverage
is available in three flavours - Real Activ Apple Kiwi
Soya, Real Activ Black Currant Soya and Real ACTIV Peach
Apricot Soya.
Priced
at Rs82, the Activ Fruit Soya is available in a 1-litre
pack across India.
The
company says Activ Soya brings to fitness oriented consumers
a unique blend of taste and nutrients that provides
instant rejuvenation and strengthens immunity levels.
Soya has tremendous beneficial factors in women's health
(menopause), heart health, bone health and cancer health.
The introduction of soya with fresh fruits builds an
aromatic and a complete tasting experience for its consumers.
Designed
in a revolutionary and international prisma-tetra package
with a tall, slim and sleek look, ACTIV's pack is easy
to open and has better pouring control. With the introduction
of new fruit soya range, Dabur Foods has expanded the
range of Real ACTIV juices to 8 nutritious variants-
Orange, Apple, Orange-Carrot, Mixed Fruit Cucumber-Spinach,
Mixed Fruit Beetroot-Carrot, Apple Kiwi Soya, Black
Currant Soya & Peach Apricot Soya.
The
company says the promise of 'Plus' is a new and convenient
24-hour solution for consumers to catch up on TV, search
for information, shop and bank on-the-go and to access
entertainment and information - all on their mobile
phones.
"All-in-One":
Entertainment content and Information services all at
one place enabling the user to enjoy a complete entertainment
experience on their mobile handset.
"Simple
Remote control navigation": easy-to-use icon-based
interface enabling hassle-free and fast browsing of
content options.
"Preview-before-Download": a unique feature
that allow users to preview a download before purchase.
Multi-tasker"--multi-platform
connectivity allows the user to send an sms to get latest
sports updates, dial-out to the audio entertainment
service, participate in contests, get travel info and
book tickets, check your bank balance, download the
latest music video clips, mobisodes of biggest TV shows
and new Bollywood movie and loads more.
Stylized
presentation: a futuristic metallic look and feel, 'Plus'
offers a range of information services like;
In
addition, consumers will be able to preview ring tones,
wallpapers, games, etc, before downloading and also
be a part of the 'Plus Community', which will soon allow
consumers to be a part of communities, blogs and more.
Bank
of India launches highly attractive pension schemes
Bank of India has recently launched Star Pensioner Loan
scheme under which pensioners including the family pensioners
can avail loans of up to Rs1 lakh on attractive terms
for personal purposes.
The
bank has also launched pensioner's credit cards which
are photo-cards affiliated to Master Card and come bundled
with user friendly payment options. As they are photo-cards
they also serve as means of identification.
The
bank has also launched the Pension Delivery at Doorsteps
product through which pensioners have the option of
getting pension delivered at their place of residence
through the Department of Posts.
This
is being introduced as a pilot project in a few places
in the State of Maharashtra and may be extended to other
parts of the country in the near future.
All
pensioners who draw their pensions through Bank of India
branches and who are below 70 years are eligible for
the pensioner cards. Pensioners include state, central,
military / defence, banks, railway pensioners.
Family
pensioners however are not eligible. The pensioners
can draw upto three times the amount of net pension
upto a maximum of Rs50,000.
Cash
can be withdrawn from over 2600 branches of the Bank
up to amount of monthly pension drawn maximum Rs10,000
per month within the overall spending limit.
The
card also enables discounted Mediclaim premium up to
the age of 65 years.
Apart
from the normal interest-free credit for up to 51 days,
the card provides concessional interest on overdrawn
amounts for senior citizens of 60 years and above
Reynolds
to extend association with Tendulkar
Six months after signing up Sachin Tendulkar as the
brand ambassador of Reynolds pens, G.M. Pens, which
markets Reynolds, says the superstar cricketer has achieved
the goals the company hoped he would that of
cutting through the clutter and having Reynolds be perceived
as a "big brand".
The
company says it plans to "co-create value"
with Tendulkar to extend their association further.
Though plans are still fluid, it could mean a line of
products planned by Tendulkar and jointly branded. Hence,
the company is looking at an association that "goes
beyond his cricketing years."
GM.
Pens hopes to have 35-40 outlets of WriteSite, its branded
stationery stores, operating by the end of 2007. It
now has 10 outlets across the country, including two
in Chennai and shops-in-shops.
Villeroy
& Boch opens outlet in India
Villeroy & Boch, the 256-year-old French fashionable
tableware manufacturer, has entered the Indian market.
It
has opened its first outlet in Hyderabad.
The
brand has entered the country with an Indian partner
Spa Luxury Lifestyle Ltd and will open boutiques in
Mumbai, New Delhi, Gurgaon, Chennai, Bangalore and Kolkata
in the next few months.
The
stores would bring in the recently introduced `New House'
philosophy by the company worldwide, introducing a new
ambience and offering Indian customers a world-class
experience in retailing. The store also houses a functional
kitchen.
Bajaj
launches gearless scooter
Two-wheeler major Bajaj Auto has launched Kristal, a
gearless scooter. The all-new four-stroke 95cc scooter
comes with the DTSi technology along with ExhausTEC
for a superior pickup and mileage.
The
company says that the scooter develops 7.2 ps of power
and is ideal for dense traffic conditions. It also said
Kristal was developed as a result of consumer feedback
expressing shortcomings of the existing un-geared scooter
options.
The
scooter is priced at Rs 35,300 ex-showroom Hyderabad.
Big
Bazaar's three-day discount sale sees huge discounts
Big Bazaar, the hypermarket arm of the Future Group,
special `Maha Savings three days' offer from 26 to 28
January called `sabse saste 3 din', offered products
across categories like apparels, furniture, electronics,
utensils and food products at the lowest possible prices,
coupled with attractive promotional schemes.
Company
officials said they expected around a million footfalls
from all the Big Bazaar and Food Bazaar stores. Big
Bazaar's Maha Savings offers are usually a big event
and last year the said offer resulted in a stampede
at Ahmedabad.
On
the advertising front, the company conducted a 365-degree
advertisement well before the three days, by creating
awareness of the special three-day offer not only on
television, but also through newspapers, SMS and pamphlets.
Emami
to launch shampoo
Kolkata: Personal care major Emami is planning
to launch a shampoo in four to five variants by next
fiscal year.
At
present, the company has oil and powder-based hairdyes
and Navratna cool hairoil in the haircare category.
According
to Emami, launching newer categories ensures overall
growth for the company as well as makes consumers feel
that there is a lot for them under the same roof.
Segmenting
the market according to specific needs has always been
the growth strategy for Emami and this time too the
company is planning to strike a chord among consumers
using the same approach sources said.
Skoda India to launch Fabia
Skoda Auto, the Czech-based carmaker will launch the
company's first large-volume small car, Fabia, later
this year through its Indian subsidiary Skoda India.
The
car will adhere to the small car norms as specified
by the Union Budget and thereby will benefit from the
16 per cent excise duty. Carmakers are expecting a further
reduction in excise duty to 12 per cent from current
16 per cent for small cars.
Currently
cars, which are not longer than 4 meters in length and
have an engine of not more than 1,200cc in size in case
of petrol and 1,500cc in case of diesel, qualify for
the excise duty of 16 per cent.
Skoda
plans to launch the same Fabia in India which will be
seen at the Geneva Motor show in March this year. The
car will have the smallest of the engine configurations
ever to be seen in India with an engine size of more
than 1 litre or 1000cc.
The
car will be powered by a 3-cylinder petrol and 3-cylinder
diesel engine.
The
only other car that has a 3-cylinder diesel engine is
the Accent CRDi.
The Fabia will be available in 1.2 litre petrol and
a 1.4 litre diesel engine. The petrol Fabia will take
on rivals such as the Zen Estilo, Swift, Chevrolet U-VA,
Hyundai Getz and the diesel Fabia will compete with
the diesel range of hatchbacks like the Swift, Getz
and Tata Indica.
Trai
directs Tata Tele to give refunds to Walky customers
The Telecom Regulatory Authority of India (Trai) has
directed Tata Teleservices to refund the excess amount
charged from customers under its Walky plan and has
also asked the company to to furnish the number of subscribers
"adversely affected" by increase in its tariff
plan.
Sources
close to the development said the overcharged amount
may run into several crore.
The
regulator has also asked to submit these details within
15 days.
Walky is the fixed wireless
phone (FWP) services from Tata Tele and the services
were offered on the CDMA platform.
An
FWP is a landline connection, with the last mile connectivity
offered over wireless.