In-Store Asia to be held in March 2009

06 Dec 2008

1

In-Store will host its fifth annual conclave in Bangalore from 5 March to 7 March, 2009, at Bangalore International Exhibition Centre.

The show will have brand marketers, retailers, retail solution providers, POP/signage producers and design agencies.

This year there will be significant increase in expo space (2500 sq.mtr) displaying the latest shopper marketing solutions and technologies, addition of three more categories for the retail design awards.

In-Store Asia will also host a convention that will bring together speakers from India and abroad to address issue of contemporary relevance for Shopper Marketing.

The Expo will be divided into three distinct pavilions - Absolute POP, VM & Storefix, Retail Signs and Dynamic Envirments – to enable a more methodical browsing experience for visitors.

The awards module, VM&RD Retail Design Awards, also sees the inclusion of three new categories - Best Lighting, Best Visual Merchandising and Best Shopfitting – to expand to the scope of the awards objective and make it as all-inclusive as possible. Apart from the three new categories, there are 14 categories by merchandise / service / format, and one category each for Malls & Window Presentations, and all entries in the 12 categories will automatically qualify to compete in the Store of the Year grand awards.

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