Voltas enters mass market air coolers

Voltas Limited, India's leading room air conditioner brand, has entered the larger-market for air coolers, with the launch of Voltas Fresh-Air Coolers.

The new range comes with attractive features such as exclusive honeycomb cooling pads, carbonised dust filters and powerful air throw.

According to Pradeep Bakshi, president and COO, unitary products business group and  mining and construction equipment division, Voltas, ''With our launch of Voltas Fresh-Air Coolers, we aim to bridge the wide gap between fans and ACs, and be among the top three brands in Air Coolers within the next three years.''

Voltas has also introduced its new range of 'All-Weather Smart' ACs, offering an array of choices, including: Smart Inverter Technology, which it says, saves unto 63 per cent power; a Smart (Android-based) mobile application that provides direct AC control from one's handset; and Smart Sense technology, which can detect the ambient temperature and weather, and recommend the best AC settings.