The second edition of Mahindra & Mahindra's pan-India auto quiz, Mahindra Auto Quotient will be telecast on English news channel, NDTV 24x7 for all auto enthusiasts.
The quiz, part of Mahindra's endeavour to support and promote young automotive talent, also tapped into B-school auto-enthusiasts besides engineering students this time around.
''Through this we are confident of scaling up the perceived value of the auto sector, as an employer of choice, as well as projecting Mahindra as an organisation that promotes and provides opportunities for auto enthusiasts to engage in,'' said Prince Augustin, executive vice president, human capital, automotive and farm equipment sector, Mahindra & Mahindra Ltd.
Mahindra Auto Quotient involves three rounds, a preliminary written test and a live quizzing round followed by a regional final round.
Auto journalist, Siddharth Vinayak Patankar, editor, auto and senior anchor, NDTV, will conduct the quiz for both the regional finals as well as the national final, which will be telecast on NDTV 24x7, the company informed.
Winners of the grand finale will receive an all expenses paid trip to the Geneva International Auto show while the first runner up get to experience Dune Bashing in Dubai.