labels: foods / beverages, retail, marketing - general
Flemingo duty free chain ties up with Kraft Foods in Indianews
05 July 2005

New Delhi: After the successful launch of four new 'duty free shops' at Delhi's Indira Gandhi International airport, Flemingo International Ltd, the duty free shops (DFS) chain has stepped up its expansion programme.

As a part of this strategy, Flemingo has joined hands with Kraft Foods Switzerland Ltd, to offer its Toblerone, Milka chocolate brands, Maxwell House instant coffee and Tang powdered soft drinks at preferential rates at all the 23 Flemingo DFS all over India and free Christian Dior watches on purchases of $575.

Explaining Flemingo's strategy for India, Atul Ahuja, director, Flemingo India, said, "Flemingo sees immense potential in the Indian duty free market. With the surge of low-cost airlines being introduced in India, privatisation of airports and India attracting even more tourists every year, the country is bound to witness a surge of air passenger traffic. This, we are confident will expand the Indian duty free market tremendously in the years to come. Flemingo has always offered the best discounts and promotions to our customers with an aim to ensure all travelers are converted to shoppers."

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Flemingo duty free chain ties up with Kraft Foods in India