labels: textiles, marketing - general
Donear bets on sixes with Yuvraj Singh as brand ambassadornews
25 September 2007

Mumbai: Donear Industries Ltd., a well known player in the textile sector has announced that the key Indian Twenty20 cricketer Yuvraj Singh would be its brand ambassador for Donear Suiting & Shirting''s.

According to Ajay Agarwal, executive director, Donear Industries Ltd., Donear is a product mix of various fabrics, designs and range of products, which synergises well with Yuvraj as an all-rounder youth icon with a great fan following.

According to Agarwal, Yuvraj represents key values such as dynamism, trust and durability, which, "we as a company believe in and which make Yuvraj the perfect representative for Donear".

As a brand, Donear has succeeded by keeping pace with changing demands of local and global fashion trends, mainly due to the company''s innovative approach in continuously developing newer products, utilising state-of-the-art-technology along with highly-skilled workforce, strong logistics, and being perpetually quality conscious.

Speaking on the occasion, Singh said, "Donear is one of the oldest textile brands in India. It is regarded as one of the top three well-known brands in India in its product category. It''s a sheer pleasure to be associated with a brand that is so old, so well known and so well acclaimed".

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Donear bets on sixes with Yuvraj Singh as brand ambassador