Godrej Properties and SBI in joint marketing pact
21 July 2011
State Bank of India and Godrej Properties, the real estate development arm of the Godrej Group, have entered into a joint marketing pact to promote eash other's services and projects though multiple platforms.
Both companies plan to host joint co-promotional marketing activities - seminars, workshops, exhibitions, and road shows - for customers in India as well as for NRI's in countries like the UK, US, and Singapore.
Godrej will showcase its sustainable homes while SBI Home Loans will consider offering favourable home loan rates for buyers of these propeties in Ahmedabad and Kolkata.
Godrej said that these terms could eventually be extended to other Godrej Properties' residential projects as well.