Skoda India has launched a new variant of its luxury sedan, the Superb, priced
at Rs20.41 lakh (ex-showroom Delhi). The variant is priced nearly Rs2 lakh below
the existing variant, the Superb Elegante diesel, which is sold at Rs22.29 lakh
new variant, the ''Superb Comfort'', is the third upgrade on Superb. The price has
been pegged lower than the Elegante, with a view to stimulate festive season sales
which happen around the Diwali period.
to Skoda India managing director (commercial), Karsten Bogun, as a part its new
variant strategy to strengthen our position in D segment, Skoda has introduced
the Superb Comfort with some modified features and at a lower price than the existing
variants, with a view to broaden the range under the Superb brand to better suit
the changing requirements of customers today.
company plans to sell around 150 units by end of this year.
automatic variant of the Superb Comfort is powered by a 2.5-litre TDi engine,
sporting various safety features such as airbags, rain sensors, ABS, and a climate
control AC amongst others.