Maruti Suzuki launches New Estilo minus the Zen tag
By Mohini Bhatnagar
25 August 2009
New Delhi: India's biggest carmaker by sales, Maruti Suzuki India, has launched a new refreshed version of the Estilo model - but without the Zen tag at an introductory price between Rs3.12 lakh and Rs3.95 lakh (ex-showroom, Delhi).
Unlike the current 1.1-litre Zen Estilo, the new Estilo comes with an extremely fuel efficient 998cc petrol engine from its new K-series, which also equips Maruti Suzuki's other small cars - the A-Star and the Ritz. According to ARAI test results Estilo delivers a whopping 18.2 kmp / liltres in fuel efficiency, which should endear it to a large number of motorists in the country.
Speaking on the occasion of the launch, Shinzo Nakanishi, managing director and CEO, Maruti Suzuki India said, "The new Estilo, with a new technology engine and a new transmission, is sure to delight the customer. We are confident that the new Estilo with its bolder new design and interiors will add to the competitive edge of Maruti Suzuki in compact car segment."
Maruti Suzuki has decided to drop the Zen prefix from the new model mainly as, it feels the name does not suit the current taste of Indian youth, Estilo's target group and says the ''Zen brand's shelf life is over''.
The new Estilo would be manufactured at the Maruti's Gurgaon plant, where the A-Star and the Ritz are also made. The company currently produces the K Series engines in 1 litre for the A-Star and 1.2 litre for the Ritz from its manufacturing facility at Gurgaon. The K Series engines are Bharat Stage-III, Bharat Stage-IV and Euro-V emission norms compliant.
The new Estilo delivers 68 PS@ 6200rpm of power and a higher torque of 90Nm @ 3500rpm. The improved engine technology provides higher power, lower NVH (Noise, Vibration and Harshness) and the lightweight engine helps to increase fuel efficiency with lower emissions. The new Estilo comes with ARAI certified fuel efficiency of 18.2 kmpl.
Features of Estilo's K10B engine include DOHC (double overhead cam shaft) with offset crank shaft, resulting in better volumetric efficiency, improved power and FE, high compression ratio, plastic intake manifolds for reducing weight and suction losses, smart distributor-less ignition (SDLi) system with dedicated plug top coils and advanced injector for superior atomisation. The engine oil in the new technology K10B engine is required to be changed only after 10,000 km which reduces its running cost.