Force to unveil hybrid variant of Traveller at Auto Expo

22 Dec 2011

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Force Motors today said a hybrid variant of its commercial 'Traveller' would be launched by the end of 2012 after unveiling it to the public at the Auto Expo next month.

The company is also launching a nine-seater multi-purpose vehicle, being  developed under a license from German auto giant Daimler, by 2013 that would carry a price tag of  Rs12 lakh-15 lakh.

"We are showcasing a hybrid concept of the Traveller at the Delhi Auto Expo in January. It will be a parallel hybrid that utilises solar energy as well as has regenerative exhaust systems," Force Motors managing director Prasan Firodia told reporters.

The technology is being developed by the company in association with a UK firm, he added.

"We will commercially launch the vehicle within a year from now. This will be manufactured at our Pithampur plant in Madhya Pradesh," Firodia said. The company would also showcase a CNG version of the Traveller at the auto show in the National Capital from 5-11 January.

 Talking about the company's association with Daimler, Firodia said, "We have tied up with the German firm to produce a nine-seater van under a licence agreement. We will launch the vehicle in Indian market in 2013."

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