HT in exclusive pact with The Washington Post

23 Dec 2009

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Hindustan Times (HT) has entered into an exclusive tie up with The Washington Post for content sharing in India. According to the agreement, Hindustan Times will have access to the entire content of The Washington Post and Newsweek from 1 January, 2010.

Under the agreement, announced by Sanjoy Narayan, editor-in-chief, Hindustan Times and Raju Narisetti, managing editor, The Washington Post, Hindustan Times will offer The Washington Post and Newsweek content on an exclusive basis in India, to provide readers the same level of analysis and global perspective.

This is HT Media's second major collaboration with an international media brand. Its business paper, Mint, was launched in collaboration with The Wall Street Journal in 2007.

In an official communiqué, Narisetti said, "We are pleased that Hindustan Times has chosen to provide its readers in India content from the Post and Newsweek on an exclusive basis for English language newspapers. India's growing role on a global stage makes readers in India a natural audience for the Post."

 The Washington Post reports used by HT will be under a specially designed logo of the newspaper, specifying that the coverage is a part of the tie up.   
 
Besides choosing from daily news and feature articles from The Washington Post as well as opinion pieces and book reviews, Hindustan Times will also have access to columns by eminent writers such as Fareed Zakaria, Editor of Newsweek International; Robert Samuelson, business and financial columnist and Contributor News Editor, Newsweek; and David Ignatius, former Editor of the International Herald Tribune and Post columnist.

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