Bentley Motors, UK's Naim Audio team up to deliver in-car sound systems

20 Feb 2008

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Bentley Motors has entered into a partnership with Naim Audio, one of the world's leading creators of hi-fi systems, to produce a world class car sound system, branded 'Naim for Bentley', for all its future models.

The new audio system has taken 18 months of research to develop. Bentley says the new audio system, "remains true to both Bentley and Naim's philosophy of no compromise in the search for quality".

The British carmaker says this system will soon become synonymous with the ultimate in-car audio experience.

From design concept to production, Bentley and Naim's engineers worked closely together to create the system, which is carefully tuned for each model using the most advanced acoustic analysis.

Each system is equipped with an 1100 watt amplifier, the world's most powerful production unit fitted in a car, and, depending on the model, up to 15 speakers with drive units specifically designed for Bentley by Naim. Bentley is also the first car manufacturer to use a next-generation digital signal processor (DSP) in its audio system, enhancing the sound quality.

The partnership between the Salisbury-based Naim Audio Bentley Motors says, "is an ideal brand partnership, true to their reputation of building a proud British heritage for offering their customers the very best products in their respective industries.

"Our customers expect the ultimate in every experience when they commission a Bentley," said Dr. Franz-Josef Paefgen, chairman and chief executive, Bentley Motors. "The 'Naim for Bentley' sound system delivers the world's ultimate in-car audio
experience - allowing for 'as-live' audio entertainment that is as pure as the Bentley driving experience itself." Dr. Franz stated.

It is this experience and philosophy which led to a simple brief: to deliver the equal of the world's finest home hi-fi within a car and hence create the world's best in-car sound system.

"We are absolutely delighted with the new 'Naim for Bentley' range," said Paul Stephenson, managing director, Naim Audio. "The parallels between our two marques are so striking - we are both proud British manufacturers with a desire to produce the finest, hand-built products of their kind - that it is the perfect partnership."

Founded in 1969, Naim has built a reputation for producing one of the finest sounding range of audio equipment available in the world today.. Naim has attracted a loyal following of audiophiles who appreciate their systems' ability to reproduce music exactly as the artist had intended it to be heard and who recognise their superb reliability and build quality.

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