MediaTek warns AI boom is straining chip supply chains, signals price adjustments

By Cygnus | 04 Feb 2026

MediaTek warns AI boom is straining chip supply chains, signals price adjustments
AI-driven data centre infrastructure highlighting the growing strain on global semiconductor supply chains as demand for advanced chips surges. (AI Generated)
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Summary

MediaTek says surging artificial intelligence demand is tightening global semiconductor supply chains and driving up costs, prompting the company to adjust pricing and prioritise higher-margin products. While near-term pressures are rising, the chip designer remains bullish on long-term AI growth, forecasting billions in revenue from custom data-centre AI accelerators by 2027 — supported in part by its deepening partnership with Nvidia.

MediaTek, Taiwan’s leading chip design company, said booming demand for artificial intelligence applications is tightening global semiconductor supply chains and pushing up costs — pressures the firm plans to pass on through pricing adjustments.

The warning comes even as the company remains upbeat about long-term AI-driven growth, underlining how the sector’s rapid expansion is testing manufacturing capacity and component availability worldwide.

AI demand stretching capacity

Speaking on a quarterly earnings call, MediaTek CEO Rick Tsai said AI is acting as a powerful growth engine for the semiconductor industry but is also creating bottlenecks.

He noted that supply chains are struggling to keep pace with rising demand expected into 2026, resulting in higher costs across multiple parts of the chip ecosystem. In response, MediaTek intends to revise its pricing strategy and prioritise supply allocation toward higher-margin products.

While Tsai did not specify which products would see price increases, the move reflects broader industry trends where chipmakers and suppliers are renegotiating pricing amid tight capacity for advanced packaging, memory and high-performance computing components.

Big ambitions in AI data centre chips

MediaTek is positioning itself to capture a growing slice of the AI data-centre market, particularly through custom-designed accelerator chips known as ASICs (application-specific integrated circuits).

Tsai said the company still expects to generate billions of dollars in revenue from AI accelerator ASICs by 2027. He also lifted the estimated total addressable market for data-centre ASICs to $50–70 billion, up by roughly $20 billion from earlier forecasts — highlighting the explosive pace of AI infrastructure investment.

Taiwanese technology firms, including MediaTek and contract chip manufacturing giant TSMC, play a central role in the global AI hardware supply chain.

Partnership with Nvidia gaining traction

MediaTek has expanded its footprint in high-performance AI hardware through deeper collaboration with Nvidia, co-designing advanced chips used in next-generation AI supercomputing systems.

Tsai said customer response to these AI platforms has been “very positive”, and that MediaTek expects its AI-related revenue growth to accelerate further into 2026.

The partnership marks a strategic shift for MediaTek, moving beyond its traditional dominance in smartphone processors and connectivity chips into data-centre-class computing — one of the fastest-growing segments of the semiconductor industry.

Mixed quarterly results, strong stock momentum

For the fourth quarter, MediaTek reported revenue of T$150.2 billion (about $4.8 billion), up nearly 9% year-on-year. Net income, however, slipped 3.6% to T$23.1 billion, reflecting rising costs and changes in product mix.

Despite the softer profit figure, investor confidence remains strong. MediaTek’s shares have risen roughly 26% this year, comfortably outperforming Taiwan’s broader stock market.

The results mirror trends across Taiwan’s chip sector, where AI-driven demand is lifting revenues even as supply constraints intensify.

Why This Matters

The AI boom is transforming semiconductors into one of the world’s most strategically critical industries — but it is also exposing structural limits in manufacturing capacity, packaging technology and supply chains.

MediaTek’s pricing shift signals that AI demand is no longer just boosting sales — it is reshaping cost structures across the entire chip ecosystem. As companies race to build AI infrastructure, higher chip prices may increasingly be passed down to cloud providers, enterprises and eventually consumers.

In the long run, firms with strong design capabilities and deep manufacturing partnerships are likely to emerge as the biggest winners of the AI era.

FAQs

Q1. Why is MediaTek planning price adjustments?

Soaring AI chip demand is straining supply chains and increasing production costs across the semiconductor industry.

Q2. Which AI markets is MediaTek targeting most aggressively?

Custom AI accelerator ASICs for data centres powering large-scale AI training and inference.

Q3. How big does MediaTek see the AI data-centre chip market becoming?

Between $50 billion and $70 billion, significantly higher than earlier forecasts.

Q4. What is MediaTek’s partnership with Nvidia about?

Co-designing advanced AI chips for next-generation data-centre and supercomputing systems.

Q5. How did MediaTek perform financially last quarter?

Revenue rose nearly 9% year-on-year, while net profit dipped slightly due to rising costs.

Q6. Why is Taiwan so central to the AI chip boom?

Companies like MediaTek and TSMC design and manufacture much of the world’s most advanced semiconductors used in AI systems.