Harley-Davidson India announces ‘Harley Rock Riders’
01 Sep 2010
Harley-Davidson India today announced the launch of its unique music property, Harley Rock Riders, an annual music platform which will bring together motorcycling and music, honoring Harley-Davidson's historic association with rock and roll and its legends.
Harley Rock Riders will commence with a five-city tour accompanied by young and budding rock band, Split and guest performances by Them Clones, Thermal and a Quarter, Menwhopause, Native Tongue and Indus Creed.
This unique annual rock music property has been conceptualised by Harley-Davidson India and Rolling Stone India.
Rolling Stone India will provide its expertise of talent sourcing and assist Harley-Davidson India in managing and executing the exclusive property in the coming years.
The tour will commence from 9 September to 4 December and will touch upon the five cities that Harley-Davidson has already ridden into with its dealerships including New Delhi, Chandigarh, Mumbai, Hyderabad and Bangalore.