Despite posting another quarterly sales drop, though with are steadily rising unit sales for new-generation smartphones last week, Nokia today launched yet another smartphone that would complete its line of more affordable devices- the Lumia 625, a Windows Phone-powered, 4.7-inch-screened, 4G-capable smartphone.
According to Nokia it would be ''accessibly priced'' with a retail tag estimated at €220 before taxes and subsidies, or around €400 lower than the newest high-end device, the 1020.
''With our largest smartphone screen to date, the Nokia Lumia 625 is a perfect example of how Nokia is delivering leading smartphone innovation and experiences at every price point,'' said Jo Harlow, executive vice president, Nokia Smart Devices, in a statement.
As with other Lumia devices, these would be colourful with plenty of orange, yellow, bright green distributed on a white and black base, complete with an array of changeable shells ''enabling easy personalisation.''
According to Nokia, the Lumia 625 would start selling in China, Europe, Asia Pacific, India, Middle East, Africa and Latin America in Q3 2013.
The move comes following the company unveiling its highest-end smartphone earlier this month, the Lumia 1020, with a groundbreaking 41 megapixel lens.
The phone, which is the largest Lumia Windows Phone yet, comes with a 4.7-inch screen and 4G capability.
The 625 features a larger screen than any previous Lumia, rivalling big-screen Android phones like the Samsung Galaxy S4 and HTC One on size, though by no means on the price front.
The big screen has under it a 1.2-GHz dual-core Snapdragon S4 processor, 512MB RAM and a 2,000mAh battery. There is also 8GB of memory for music and movies, snaps and apps, and there is also a microSD memory card for up to 64GB of extra leg room.
Like earlier Lumias, the 625 is built of sturdy plastic that is not flimsy or cheap to the touch, and does not flex or rattle when shaken up. It comes encased in interchangeable covers, which are tough to prise off.
The curved back mimics the Lumia 720, with the screen rounded at the edge, as with the high-end Lumia 920 -- a nice touch that is not expected on a budget phone.
The device is powered by Microsoft's Windows Phone 8 software, with big coloured squares called live tiles on the home screen that show shortcuts to users' apps.