HP remains leader in Indian printer market: Gartner
20 September 2012
With a 51 per cent market share in the second quarter of 2012, HP has maintained its leadership position in the Indian printer, copier and multi-function product (MFP) market. However, in the inkjet printers market, the company witnessed a 7.2 per cent decline from the second quarter of 2011.
The combined serial inkjet and page printer, copier and multi-function product market in India rose 6.8 per cent to 715,202 units in the second quarter of 2012 from the same period a year ago. Total end-user spending rose 35 per cent to $208.1 million, according to a report by research and analyst firm Gartner.
''MFP growth in India has been driven by the banking, financial services and insurance (BSFI), education and government sectors,'' Amrita Choudhury, research analyst at Gartner, said.
''Vendors introduced various new models in the market, especially in the 11-20 PPM, 21-30 PPM, and 31-40 PPM segments. Serial inkjet and page technology for both colour and monochrome printers and MFPs were well received. The market also gained some traction in the high-speed segment, often used by large publishing houses or organisations to print their outbound communications (like brochures, marketing collaterals),'' Choudhury added.
The Page A4 MFP segment grew 54.1 per cent in the second quarter of 2012. The top three providers in the segment are HP with 48.2 per cent market share, followed by Samsung with 22.7 per cent market share, and Canon with 13.7 per cent market share, according to Gartner.
The Page A3 MFP segment rose 31.7 per cent compared to the second quarter of 2011. Canon led the market with 28.9 per cent market share, followed by Konica Minolta with 19.7 per cent and Ricoh with 12.8 per cent market share.
The page printer market was fairly stagnant in the second quarter of 2012. It had a growth rate of 2.1 per cent compared with the second quarter of 2011. HP dominated the market with 48.8 per cent market share, followed by Canon at 34.7 per cent market share, and Samsung with 10.1 per cent market share in second quarter of 2012.
Although the printer market is primarily dominated by monochrome printers, colour printer adoption grew 4.1 per cent coming from the home market. Monochrome printer sales rose 2 per cent due to demand from the small and mid-sized businesses.
The inkjet printer market declined 7.2 per cent, while HP witnessed shipment decline of 23.6 per cent while also accounting for 50.8 per cent of the market. Epson had a shipment decline of 8.8 per cent, and had 30 per cent market share. Canon improved its shipments in the inkjet division and had a growth rate of 136 per cent compared with the second quarter of 2011, garnering 18.8 per cent of market share.