The marketing arm of communications agency Percept Ltd, PDM India, has roped in the head of India operations at Ten Sports, Rukin Kizilbash as chief operating officer.
Kizilbash will replace Manuj Agarwal who quit the agency recently.
Kizilbash, with over 15 years experience in the sports broadcast segment, will oversee PDM India's operations including sports marketing, sponsorship sales, marketing, activation, events and intellectual property rights.
He was the head of India operations at Ten Sports prior to joining PDM. Kizilbash is credited with driving growth of Ten Sports in the sub-continent while its vice-president, ad sales.
Apart from Ten Sports he has worked for ESPN-STAR Sports and IMG.
PDM India is a marketing company dealing in sports management, fashion and entertainment management, brand activation, intellectual properties and sponsorship management.