Asian Federation of Advertising Associations appoints Pradeep Guha as chairman

08 Dec 2009

1

The Asian Federation of Advertising Associations (AFAA) has named Pradeep Guha, managing director of Culture Company, as the chairman.

The AFAA has representations from 16 Asian countries and one of its primary objectives includes unifying all Asian associations involved in the various aspects of advertising.

Speaking about his appointment, Guha said, "While the improvement on standards, ethics and practices of advertising has constantly been the objectives of the AFAA, there is a need to review it in the context of regional and national socio-economic development.

If we dare say it, advertising - both as a discipline and as a business - is at crossroads and there is a pressing necessity to harmonise and strengthen interaction between Asian and multinational agencies which will be a key focus of AFAA."

Business History Videos

History of hovercraft Part 3...

Today I shall talk a bit more about the military plans for ...

By Kiron Kasbekar | Presenter: Kiron Kasbekar

History of hovercraft Part 2...

In this episode of our history of hovercraft, we shall exam...

By Kiron Kasbekar | Presenter: Kiron Kasbekar

History of Hovercraft Part 1...

If you’ve been a James Bond movie fan, you may recall seein...

By Kiron Kasbekar | Presenter: Kiron Kasbekar

History of Trams in India | ...

The video I am presenting to you is based on a script writt...

By Aniket Gupta | Presenter: Sheetal Gaikwad

view more