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IDBI
Bank to give value-added services to preferred customers
Our Banking Bureau
21 January 2003
Kolkata:
IDBI
Bank proposes to provide various value-added services
to a high net worth group, billed by the bank as its preferred
customers. The class is indeed the banks current
focus, says IDBI Bank country head (retail banking) Ajay
Singh Bimbhet.
On
20 January 2003, the bank launched its preferred customer
banking facility in the city as part of this client-centric
strategy. As part of the new strategy, it will mandate
a batch of specially trained preferred customer managers.
Each of them will serve as a single-point contact for
clients.
Its
services, says Gautam Gan, the regional head for retail
banking in East India, will range from cash pick-up to
customised investment advisory. Also, standard banking
services are to be provided at certain relationship rates.
A
number of special events are being lined up as well. The
bank has in recent months managed to nearly double its
network in the country. It now covers 68 cities through
96 offices and 258 ATMs. It is also aiming at a higher
level of customer interface through new branches and ATMs.
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