Corp will launch four models of new Blu-ray high-definition optical disc recorders
in November in Japan. The new models, capable of storing up to 16 hours of high-definition
programmes on a dual-layer, 50-gigabyte (GB) Blu-ray disc, will go on sale on
previous models, launched last year, were unable to record on a dual-layer disc.
and Panasonic maker Matsushita Electric Industrial Co Ltd are jointly promoting
the Blu-ray technology, which competes with the HD DVD format, backed by Toshiba
Corp and Microsoft Corp.
recorders can still handle conventional DVD discs.
Japan, Sony is considering offering Blu-ray recorders in Europe, but the launch
timing has yet to be decided.
rental chain Blockbuster Inc, the largest US provider of home movie entertainment,
in June came out in favour of the Blu-ray format.
Viacom Inc''s Paramount Pictures and DreamWorks Animation SKG Inc signed exclusivity
deals last month to distribute their next-generation discs on Toshiba''s HD DVD
format for the next 18 months, a move that evened a contest where Sony''s Blu-ray
disc appeared to be pulling ahead.
was banking on its PlayStation 3 videogame console, which is equipped with a Blu-ray
player to give the Blu-ray camp an edge against the competing HD DVD format.
the PS3 has lagged behind rival Nintendo Co Ltd''s Wii in unit sales since their
launches late last year due to the Sony machine''s relatively high price and scarcity
of strong game titles.