Loop Mobile launches 'Reply-All' SMS service
22 Jun 2010
Loop Mobile in association with SMS GupShup today announced the launch of its Reply-All SMS service, which will enable Loop mobile subscribers to simultaneously communicate with multiple people using SMS.
Loop subscribers can create a group of seven friends including the initiator across networks.
The group is then assigned a dedicated shotcode by SMS GupShup, which the members can then use to communicate.
Surya Mahadevan, COO, Loop Mobile, said, ''We are seeing a shift in communication today where SMS, emails and internet chat is between many-to-many and not just one-to -one. We're excited to partner with a mobile technology leader like SMS GupShup to launch this social networking service, a simple but revolutionary way to chat with friends and family.''
The service replicates the CC and Reply-All options available on e-mail to mobile phones, works across operator networks and on all handsets.
To create a group, the subscriber needs to send a message with CHAT plus mobile numbers of friends to 555999. The system then creates the group and sends a message to all group members.
Beerud Sheth, CEO, SMS GupShup, said, ''Reply All SMS is the next big innovation in mobile messaging since the launch of person-to-person (P2P) SMS.''
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