The soon-to-be-launched national business daily from the Hindustan Times stable would carry content from The Wall Street Journa (WSJ). The newspaper would have WSJ branded sections with business news and other content.
HT Media, publisher of Hindustan Times, had earlier roped in Raju Narisetti, a former deputy managing editor of The WSJ and editor of The WSJ Europe, as the editor of the new business daily. An HT Media release said the newspaper would be 'written and edited for global Indian business readers and international business travellers'.
Sobhana Bhartia, editorial director of Hindustan Times and vice chairperson of HT Media Limited, told a television channel that details regarding content sharing are still being worked out. There is also a possibility that the new newspaper would carry the The WSJ masthead but no decision has been taken, she added.
The Wall Street Journal is the most influential financial daily in the world and publishes special editions as part of 39 newspapers in 41 different countries and in 10 different languages. These newspapers have a combined readership of 5.4 million.
The new HT business newspaper would also source content from the online edition of WSJ and other Dow Jones publications and websites like Marketwatch.com.
HT Media said it is finalising plans for the business paper and a core editorial and management team is already in place. The company is currently evaluating market gaps and opportunities.
"To create a world-class business paper in India, we need the best global talent as well as compelling and relevant content," said Rajiv Verma, CEO of HT Media. "This unique content partnership between HT Media and The Wall Street Journal emphasizes our desire to offer a business newspaper to Indian readers at a time when India has become a global player in myriad industries. The Wall Street Journal is the best content partner in this endeavour because of its unmatched journalism and insights into global businesses, markets and economies and its unrivalled journalistic standards worldwide."
also see : WSJ
agreement purely for content sharing: Shobhna Bhartia