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Chennai: The reversioned C class Mercedes-Benz launched early this month by DaimlerChrysler India Pvt Limited is driving the sales of the Pune-based luxury car manufacturer; Of the 311 vehicles it sold in January till the 25th, it sold 211 units of the C class alone - up from 65 in January 2007 - that even topped the combined sales of 190 for all models in January last year. . While C class has logged impressive growth, DaimlerChryslers E class has logged a sales of 60 units as against 100 units it sold in January 2006. On other hand the company increased the sales of its S class to 37 this January as compared to 21 units it sold last January. Encouraged by its 2007 sales of 2491 units (S class 457, E class 1137, C class 788 and imported models 118) the company has moved its sales target for the current calendar year to 3000 units. Launching the new C class model in Chennai, Sanjiv Sahajwala, head marketing said, the company is hoping to sell around 1000 C class Mercedes Benz in 2008. Sahajwala says the car comes with a new design, colours and looks to attract buyers. The vehicle is 68 millimetres (mm) longer than its earlier version and the body width has been increased by 42 mm to 1770mm. The vehicle retains its existing petrol and diesel variants and comes with the options of manual and automatic transmission. The model is priced in the range of Rs26.5 lakh and Rs31.5 lakh making it slightly costlier than its earlier version.
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