Apple to trademark Night Shift feature

05 Jul 2016

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Apple has filed for a trademark for Night Shift mode feature, which uses geolocation and clock timing to automatically make the colours on the screen warmer.

Some had interpreted the move as a step towards bringing the feature to other devices. The company has filed for a trademark in the US and Hong Kong. According to Apple, the soothing colours harmonised with circadian rhythms of the human body allowing for better sleep. The trademark filing has been reported by Patently Apple.

The filing makes mention of the vast number of devices on which Night Shift could be used including docks, microchips, hemline makers, egg-chandlers, voting machines and electrified fences. Apple obviously wanted to cover a wide range of devices and had included some that apparently could not benefit from the implementation of such a feature, according to commentators.

They say it could be a ploy to disguise its intentions. Included in a pile of devices that the feature would likely not to be used on, were a few that Apple could implement them on, which included laptops, smartwatches, televisions and cars.

According to The Next Web, the Night Shift feature might be used on the Apple Watch and the Macbook.

Studies had shown that staring at bright blue on the screen of a smart device before bedtime could affect the circadian rhythm of users, making it harder for users to fall asleep.

Removing the blue not only helped people sleep better, it also prevented their eyes from getting strained and fatigued. This was the reason Apple had planned to add Night Shift as a feature for the Apple Watch, among other devices.

Adding Night Shift to more Apple products also explained why the tech giant was filing to trademark the name in the two aforementioned countries, according to commentators.

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