Colin Mitchell, John Shaw appointed joint worldwide planning director at Ogilvy & Mather
19 Jun 2009
Colin Mitchell and John Shaw have been appointed joint Worldwide Planning Directors at Ogilvy & Mather.
Mitchell joined the agency in 1999 as lead Planner on IBM. He started his career as a trainee planner at BMP in London. Colin has worked on many of the agency's classic case histories, including BP and Cisco. In 2004, he became Chief Strategic Officer for North America.
Shaw got his start in planning at JWT in the UK in the 80's, and worked at various London agencies, as well as Mars and AC Nielsen, before moving to the US in 1996 to join Wieden + Kennedy. In 2003, he joined Ogilvy in Hong Kong as Regional Planning Director for Asia/Pacific, before returning to London in 2006, where he is responsible for planning across Europe.
Mitchell and Shaw will Chair the Ogilvy & Mather Global Planning Council where part of their agenda will be to elevate 'effectiveness' to a more central role around the world; and to realize this objective, Tim Broadbent has also been appointed to a newly created role, that of Global Effectiveness Director