regulator TRAI has come down heavily on telemarketers
and imposed a fine of Rs500 on them for each unsolicited
commercial call or message.
a new regulation to curb unsolicited commercial calls,
TRAI said the regulation would come into effect from
National Informatics Centre (NIC) has been tasked
with creating a national "do not call registry"
(NDNC) database containing the telephone numbers of
subscribers who do not wish to receive unsolicited
commercial communication (UCC) within three months.
the establishment of the NDNC registry, landline and
cellular subscribers who does not wish to receive
UCC can register their numbers with the telecom service
provider for inclusion in the registry.
telemarketer will have to register with NDNC registry
to avail the facility of scrubbing their calling list,"
TRAI said in a statement.
amount of Rs500 per call / message has been prescribed
to discourage telemarketers who makes calls to numbers
registered in the do not call list.
defaulter telemarketer will face disconnection of
telecom services," the regulator said.