Mumbai: In its next-generation disk-based storage
technology for notebooks, Hitachi Global Storage Technologies
(HGST) is looking beyond capacity to advance the art of
hard disk drives.
According
to the company, it has excelled in the field of storage-capacity
and is now planning to introduce the new Travelstar 4K40.
As the leader in both 2.5-inch technology and segment
share, this is a bold move in the mainstream notebook
hard drive space by putting capacity aside for the moment
to boost reliability.
Hitachi's
new 40 GB, 4200-RPM hard drive is a product that is focused
on reliability, and has the following key technical enhancements:
- New
single-disk and reduced chip-set (4 to 2) design decreases
number of components used;
- Industry's
highest operating (300 G/2 ms) and non-operating shock
(1000 G/1ms) in the 4200 RPM category to withstand rougher
handling;
- Doubling
of industry standard specification for load / unload
cycles the number of times the read / write head
can move on and off the media without failure
to 6,00,000 times;
- Redesign
of the actuator arm the arm that carries the
read / write element to significantly reduce
the chance for data loss from arm / disk contact.
According
to the company, a majority of notebook users, the 40GB
hard disk remains a popular capacity point. The company
feels that what customers want is a more rugged hard drive
in high volume. The Travelstar 4K40 is in direct response
to that customer request.
Bob
Holleran, general manager, HGST, says, "We've painstakingly
manipulated every possible feature on the new Travelstar
to boost reliability while maintaining the sweet spot
at 40 GB. We are in the enviable position of having a
stable and proven design, which allows us to invest time
fine-tuning the product to customer specification."
Improving
internal hard drive reliability is a strong indicator
of the drives' ruggedness and performance in the field.
With the Travelstar 4K40, Hitachi is meeting customer
demand for both reliability and strong supply.
As
a growing number of consumer and corporate users are choosing
laptops over desktops for wireless and mobility reasons,
the ability to provide a more stable supply of notebook
hard drives becomes critical.
In
its January 2004 report on the worldwide PC market, consultancy
company IDC noted that portable PC market grew by 27.4
per cent year-over-year in 2003 while desktop PCs grew
by just 6.7 percent. IDC also projected in its hard drive
industry report that the demand for 2.5-inch hard drives
would increase from 47 million in 2003 to more than 58
million in 2004, noting that "wireless connectivity
and the desire for mobility trump any cost advantage the
desktop PC might offer."
According
to the company, the Travelstar 4K40 is available in 20,
30 and 40 GB capacities. The 4K40 product line is a companion
line to the Hitachi Travelstar 80GN and 4K80 family of
4200 RPM 2.5-inch hard drives. Customers needing higher
capacities can continue to select from the 80GN or 4K80
lines, offering up to 80 GB of capacity.
Hitachi
Global Storage Technologies was founded in 2003 with the
strategic combination of Hitachi's and IBM's storage technology
businesses. The company's goal is to enable users to fully
engage in the digital lifestyle
by providing access to large amounts of storage capacity
in formats suitable for the office, on the road and in
the home.
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