Max Life ties up with district co-op bank for rural sales

29 Sep 2007

1

Max New York Life (MNYL) has tied up with the District Cooperative Central Bank Ltd, Mahabubnagar, for a marketing referral tie-up.

Under the arrangement, MNYL will use the branch network of the district bank to market its life insurance products, leveraging it to strengthen its rural presence in Andhra Pradesh.

The bank has a network of 120 branches.

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