Nielsen - Tata Consultancy Services in $1.2-billion global IT, operations support pact

Under the 10-year agreement valued at $1.2 billion, TCS will assume responsibility for important IT and Operational processes and help Nielsen integrate and centralize multiple systems, technologies and processes on a global scale. TCS also will assume responsibility for certain Finance and Human Resource business processes, which will be executed on new BPO platforms built by TCS.

Nielsen provides a wide range of global services, including television and internet audience measurement, insight and analysis of consumer behaviour for the packaged goods and retail industries, services to clients in print, online and mobile media services, entertainment, books, video and the music industries, and is a major provider of business publications and trade shows.

"Nielsen is moving quickly to transform an outstanding group of operating businesses into an integrated, market-focused organization that delivers high-value information services to our clients," said Mitchell Habib, executive vice president in charge of Nielsen Global Business Services.

"This arrangement with TCS will help us streamline and simplify our IT infrastructure and application platforms and operational practices across our businesses, support the development of integrated solutions and give us much greater flexibility to respond quickly to changes in the marketplace," added Habib. "We are delighted to be working with the TCS team and look forward to a long and productive relationship."

TCS said it would provide this service to Nielsen through its full-service model, leveraging consulting, IT, infrastructure and Business Processing Outsourcing (BPO) services delivered through its network delivery model (GNDMTM). The global model will help Nielsen align complex global IT and operational processes, deliver high quality services to its clients and create cost efficiencies.

"The Nielsen engagement showcases our domain knowledge and our ability to manage and execute complex transformation engagements across the globe. It highlights the level of strategic engagement that TCS enjoys with global customers like The Nielson Company," said S. Ramadorai, chief executive officer and MD, Tata Consultancy Services.