labels: india software group, hummingbird, marketing - general, enterprise solutions
Hummingbird, ISG team up for marketing enterprise solutionsnews
Our Convergence Bureau
21 May 2003
New Delhi: Hummingbird (www.hummingbird.com), the world''s leading developer of enterprise information management systems (EIMS), has formed a strategic alliance with India Software Group (ISG), a part of $1-billion KK Birla group, to reinforce marketing EIMS solutions for enterprise solutions for end-customers.

The alliance will help Hummingbird to leverage ISG's (www.isg-india.com) leverage domain expertise of Hummingbird in verticals such as fertilisers, cement, shipping, manufacturing and financial services to offer effective enterprise content information management solutions for the Indian customers. Hummingbird Enterprise consists of Hummingbird Record Management, Hummingbird Document Management, Hummingbird Collaboaration, Hummingbird Portal and Hummingbird ETL/Business Intelligence.

Say Hummingbird India country manager Ravi Chakravarthy and general manager K Balasubramaniun: "During our two-year presence in India we have seen a great potential in the country, and this marketing tie-up with ISG will provide an impetus to our growth in this region. Our aim is to provide cost-effective cutting-edge information management business enterprise solutions for the fast-emerging Indian market. These solutions today are critically important for the success of any business enterprise."

Says ISG president and CEO Nirmal Jain: "I look at Hummingbird-ISG alliance as a natural extension of our strong enterprise application and SAP practice. Hummingbird offers a certified Meta Link to SAP R/3 and provides management reporting solutions using its BI. The business intelligence market in India will benefit from the cost-effective tools offered by Hummingbird with its cutting-edge technology. ISG has created a centre of excellence for business intelligence practice and will offer our customers across the globe, best of breed product solutions, coupled with our high-end consulting, support and implementation services."

Jagannathan Vamanan, vice-president, enterprise applications, says: "The Indian market is ready for business intelligence solutions as a majority of large- and medium-sized companies have backend ERP solution in place. This synergistic relationship will help companies get better return on their IT investments."

Jagannathan adds that this alliance will help large- and medium-size enterprises to move to the ERP II stage with better quality of information to top management. "Business intelligence solutions will take the focus away from mere transaction processing to intelligent decision support."

The expertise of Hummingbird would be utilised in verticals such as fertilisers, cement, shipping, manufacturing and financial services in managing enterprise content for both structured and unstructured content lying across geographical locations.


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Hummingbird, ISG team up for marketing enterprise solutions