Baillie to be CEO, HLL India; Adhikari to head, Unilever Japan

Douglas BaillieMumbai: Douglas Baillie will take over as CEO of Hindustan Lever Limited, India, from March 1, 2006. In addition, he will be group vice president responsible for Unilever's business in South Asia, which includes Sri Lanka, Pakistan and Bangladesh. Baillie is currently group vice president and heads Unilever AMET (Africa, Middle East and Turkey).

Arun AdhikariArun Adhikari currently MD, home and personal care (HPC) division of HLL, will take over as chairman, Unilever Japan. Both appointments will take effect from March 1, 2006. The board of directors of HLL had approved the new appointments as its meeting held in Mumbai yesterday.

Harish ManwaniThe new appointments were announced today by Harish Manwani, president, Unilever Asia and Africa, and chairman, HLL.

The Unilever Asia-Africa region (including India), is the fastest growing region amongst Unilever's three principal regions that also include the Americas' and Europe.

Announcing the appointments, Manwani said, "India and Japan are key to our long term sustained growth in the region. I believe that these two appointments will provide a renewed strategic thrust to these businesses. Both appointments reflect Unilever's commitment to enriching and widening international exposure of our leadership.

"Douglas is an experienced and an outstanding leader with a proven track record. He has successfully held several key assignments across both developing and developed markets. This will be of enormous value to HLL in the current business environment."