an aggressive move to expand its broadband Internet services
128 kbps dedicated service with unlimited downloads
Bharat Sanchar Nigam (BSNL) is likely to slash its digital
subscriber line (DSL) rates to Rs 980 per month from the
present rate of Rs 1,800.
from the monthly charges, all that a subscriber has to
shell out is Rs 2,000 as a one-time connection charge
and Rs 3,000 as refundable security deposit to get a connection.
an experimental basis, BSNL started offering the always-on
(24-hour Net connectivity) broadband service
Direct Internet Access Service (DIAS)
in one city in each telecom circle. The major advantage
of the service is that a subscriber can simultaneously
browse the Net as well as use the phone to make or receive
voice calls. It is like having two phone connections,
says a BSNL official.
BSNL offered just 120 connections in each city, all were
immediately sold out and the demand is very high given
the attractive rates. The demand is expected to further
swell, as BSNLs proposed rate is far less than what
Bharti Telenet or cable ISPs charge for a similar connection.
example, a 64-kbps DSL connection costs an individual
Rs 995 per month with usage restrictions
100 hours per month and 1 GB download. While the non-refundable
security deposit is Rs 3,000, the cost of the modem works
out to Rs 8,000. In the case of 128 kbps connection, the
monthly rental is Rs 2,900 with a download limit of 5
GB and a non-refundable security deposit of Rs 8,000.
move is expected to force other broadband players to cut
their charges and the most affected will be the cable
ISPs who are expecting large-scale migration of dial-up
subscribers, thanks to the proposed tariff revision by
the Telecom Regulatory Authority of India (TRAI). TRAI
has proposed to revise the call pulse to two minutes,
which in turn would pinch the entire dial-up subscribers.
Bhaskaran, sales, marketing and customer services, south
India, Hathway Cable & Datacom says: BSNLs
move to revise its rates will not affect us. With respect
to the migration of the dial-up subscriber following TRAIs
proposed tariffs, only those users who browse the Net
for over 30 minutes will shift to cable connection.
that as it may, BSNL is also turning aggressive in respect
of its narrow band and dial-up connection augmenting its
bandwidth requirements. The company has around 3 lakh
dial-up subscribers now and offers an attractive postpaid
facility. The company charges just 10 paise per minute
of Net access.