Apple launches Mighty Mouse

Our Corporate Bureau
19 August 2005

Mumbai: Apple has introduced Mighty Mouse, its next generation mouse with several innovative new features, claimed by the Cupertino-based company, to make using a Mac even more powerful and easy.

Mighty Mouse offers power users up to four independently programmable buttons, without compromising simplicity for users who prefer just a single-button mouse along with a 'scroll ball' that lets users scroll in any direction — vertically, horizontally and even diagonally — making the usage more ergonomically usable applications ranging from from viewing web pages and photographs, to video editing and music creation. Mighty Mouse is priced at Rs 2,700.

Says David Moody, Apple's vice president of Worldwide Mac Product Marketing "With Mighty Mouse, we've simply built a better mouse. "With its innovative Scroll Ball and unique integration of multiple buttons, Mighty Mouse adds functionality while retaining the elegant, easy-to-use Apple design."

Mighty Mouse is the first multi-button mouse that retains the simplicity of a single-button mouse, and can be used as a single- or multi-button mouse depending on the user's preference. Mighty Mouse features a single seamless enclosure with programmable touch sensors that act as primary or secondary buttons.

With a click on the upper right or left side of the mouse, users can instantly access features such as contextual menus found in Mac OS X and other applications. The other two buttons are activated by pressing its scroll ball and squeezing its sides, and can be easily programmed to give users one-click access to Mac OS X version 10.4.2 Tiger features such as SpotlightT, Dashboard and ExposéT, or to launch any application such as SafariT or iChat.

Its design enables it to be used comfortably by left or right handed users and an optical tracking engine for responsive and accurate cursor movement on almost any type of surface. With up to four programmable buttons, Mighty Mouse makes it easy to access key features of Tiger with the side buttons and scroll ball providing quick, one-click access to Spotlight, Dashboard and Exposé.