Apple introduces Soundtrack

Our Convergence Bureau
28 July 2003

New Delhi: Apple (www.apple.com) today announced that Soundtrack, the innovative, royalty-free music production tool previously available only with Final Cut Pro 4, will be available in August 2003 as a standalone product for an end user price of Rs 19,200; local taxes and levies extra.

Soundtrack includes more than 4,000 royalty-free, professionally recorded audio loops and sound effects, giving creative professionals such as video editors, DVD authors and web developers a powerful and easy-to-use tool to create high-quality music scores.

Soundtrack scales to meet the needs of audio producers, DJs and remix artists who start their projects in Soundtrack and then migrate to a digital audio workstation, such as Logic or Pro Tools, for the rest of their work.

"Soundtrack is a huge hit with Final Cut Pro 4 users and has enabled video editors without music backgrounds to save time and money by producing their own high-quality, royalty-free music scores," says Sina Tamaddon, Apple's senior vice-president of applications. "Customers tell us the need for producing original, royalty-free music is everywhere, and we think that other creative professionals such as web developers and DVD authors are going to find Soundtrack the easiest and most affordable tool for musicians and non-musicians alike."

"Soundtrack is so intuitive and powerful that within minutes of sitting down on a plane, I created temp tracks for some upcoming projects that would have otherwise taken hours to do in a studio," says recording artist and producer, BT (Brian Transeau). "Soundtrack is already one of my most important audio production tools and is set to become a staple for serious composers and hobbyists."

"Soundtrack is going to revolutionise music production for the Internet," says Lynda Weinman, author, trainer and co-producer of Flashforward. "Web developers are currently forced to license background music for their online animation, or hire outside producers to create original compositions. The interface of Soundtrack is so intuitive that even non-musicians can easily incorporate royalty-free audio production into their workflow, which directly translates into lower development costs and faster turnaround times."