Reliance Big Entertainment enters US mobile content market with Jump Games

Anil AmbaniThe Anil Ambani-owned media and entertainment business Reliance Big Entertainment has entered the US mobile content market by launching its company Jump Games USA, a publisher and developer of games across mobile platforms.

Jump Games is an independent venture of Reliance Big Entertainment and holds  exclusive global licenses to create and distribute games for some of the world's leading brands like Manchester United Football Club, Virgin Comics, and Honest Entertainment (Fido Dido).  Distributed across the US, Europe, South Africa, Australia, the Middle East and Asia, Jump's games can be accessed and played on leading networks in over 40 countries worldwide.

Big Entertainment had recently entered in to a financing deal with with Steven Spielberg and his DreamWorks SKG for Hollyweood producyion joint venture (See: Reliance ADA, Spielberg's DreamWorks complete funding deal: report) and partnerships with production houses run by George Clooney and Brad Pitt. The entertainment group also owns about 200 movie theaters in the US that play Indian films.

The expansion of Jump Games into the US represents a significant shift in the company's ability to bring mobile content to and from the US.

Moreover, the content developer is also aggressively eyeing top mobile content licenses and brands for distribution on its mobile worldwide network.

"We are keen on building a global enterprise that leverages the top entertainment content across the globe," said Rajesh Sawhney, president, Reliance Big Entertainment. "Our recent deals in the entertainment space convey our focus and commitment towards building global entertainment equity.