After 40 years of existence and more than 30 million
sales worldwide, Toyota Corolla is set to drop the Corolla
brand in Japan and Europe including the UK and will
compete head on with compact car models like Ford''s
Focus and the VW Golf with a replacement named Auris
(Latin for gold).
by Toyota''s European design studio, ED2, the Auris is
designed to be a more upmarket model than the Corolla.
In Europe, it will compete mainly against the Volkswagen
Golf and the Alfa Romeo 147, while in Japan it is likely
to compete against Nissan Motor''s Tiida and Honda Motor''s
and built in Europe, it will join the highly successful
Toyota Yaris and Avensis in helping the company achieve
its newly announced target of 1.2-million annual sales
by 2008 (in Europe)", a Toyota statement said.
between ¥1.62 million ($13,600) and ¥2.3 million
in Japan, the Auris essentially replaces Toyota''s hatchback
models Corolla Runx and Allex in Japan.
The Auris is fairly close to the Auris Space Concept
car displayed at the Paris Motor Show last month and
its styling is much like the Toyota compact car Yaris,
though more conservative.
Japan the Auris has been launched in the three- and
five-door variants, and with a choice of five engines.
Two petrol engines variants will be available in a 1.4-litre
96bhp unit and a 1.6-litre version 122bhp version. Three
diesel variants comprise a 1.4-litre 89bhp version,
a 2-litre, 124bhp unit and another 2.2-litre, 175bhp
variants with the larger engines are said to be the
fastest models in the range designed to hit a total
speed of 130mph and touch 60mph in 8.1sec.
by the few details of the car''s interior specification
released to the press, the Auris appears to have a sculpted
dashboard, with a thick central ''bridge'' that elevates
the gearstick and handbrake and frees up space between
the front seats. Combining a sportier look than the
outgoing Corolla it has a more practical and versatile
windows and a glass roof give the car a light, airy
cabin. Prominent Toyota features include twin chrome
tailpipes, hi-tech lights, a heavily sculpted front
bumper with three air vents, 19-inch alloy wheels, large
bumpers and chrome exhausts, all combine to make the
Auris more attractive to the younger consumers.
will officially launch the Auris at the Bologna motor
show in early December this year. UK sales will start
in February 2007, ahead of the rest of Europe, with
prices beginning from £12,000.
The Auris will compete in the C segment of the European
market against cars like Volkswagen''s Golf, Opel / Vauxhall
GM''s Astra, Fiat''s Stilo, Ford''s Focus and Renault''s
to the company the Auris is "designed from the
inside out" which its design chief Wahei Hirai
explained to the press as, "The Auris space concept
is tall and spacious. The high waistline, short overhangs
and forward balance of the cabin architecture ensure
it retains a sense of dynamism and agility, a quality
we call perfect imbalance."
has indicated that the Corolla name will be dropped
in Europe, and the hatchaback would be the most prevalent
version though the saloon may be retained for the more
conservative consumers. The carmaker has said that ultimately,
the estate versions, SUV-crossover and MPV models will
be built on this platform also.
original Toyota Corolla, launched in 1966, became an
international bestseller and turned Toyota into a global
force. In the past four decades more than 30 million
Corollas were sold worldwide. Toyota''s Corolla put the
Ford Model T and the Volkswagen Beetle and Golf in the
shade in total sales volumes and now in its ninth generation,
the Corolla is manufactured in four continents and sold
around the world.
new launch for the Japanese market from the Toyota is
the Yaris TS, which is a fancier version of its compact,
with a 130bhp 1.8-litre petrol engine and variable valve
timing. This can reach 120mph and 0-60mph in 9.3 seconds.
Its suspension and steering has been specially tuned
and it has been given a lower height, modified springs,
retuned shock absorbers and a thicker anti-roll bar,
as well as a sharper steering ratio.
Yaris TS will also go on sale in Europe in early 2007,
in both three- and five-door versions.
a fuel consumption of 37.7mpg and carbon dioxide emissions
of 178g/km the Yaris TS has a black mesh grille, dark-tinted
headlamp trim, deep front bumper with integrated headlights,
chromed exhaust, side skirts, roof spoiler and 17-inch
alloy wheels. It
will be available in a series of unique paint finishes.
Its cabin has sports seats, alloy trim, a leather steering
wheel and amber-lit instruments.