Johnson Controls introduces new anti-whiplash standards

10 January 2007

Global leader in automotive interiors and safety accessories, Johnson Controls, (2006 sales: $8.15 billion / Rs361,697 crore) has unveiled new seating and headrest systems enabling automakers to comply with new global anti-whiplash standards and testing protocols at the North American international auto show, better known as the ''Detroit auto show''.

Founded in 1885, the company has its headquarters in Milwaukee (Wisconsin) and a presence in 125 countries.

The company is showcasing its portfolio of four anti-whiplash solutions at the 2007 North American International Auto Show (NAIAS) in Detroit. These safety solutions are featured in the company''s product and technology exhibit at the auto show.

"Automakers will be required to meet a new anti-whiplash protection standard being implemented in the United States, and will need to address insurance and consumer advocate groups'' protocols globally for low-speed rear impacts," said Charlie Baker, group vice president, engineering-worldwide for the automotive experience business of Johnson Controls.

Says Baker, "Our set of rear-impact solutions - with bronze-, silver-, gold- and platinum-level approaches - offer increasing levels of performance and comfort for vehicle manufacturers working to provide improved levels of anti-whiplash protection."

According to the Insurance Institute of Highway Safety, neck strains and sprains (whiplash) are the most serious injuries reported in 30-40 per cent of auto insurance claims. Such injuries cost at least $7 billion a year in the US alone.