Rather than competing with each other in the international
market, Indian exporters should synergise their efforts
and sell their produce under one ''brand India,'' says Stuart
Symington, CEO, ''fresh produce exporters forum'' (FPEF),
Symington was speaking at Confederation of Indian Industries''
Ag-India 2004, which got under way in Mumbai today.
co-operation, understanding the value chain, being research
driven and bringing organization in the functioning of
the sector these are the principles that India
needs to adopt," Symington said.
to K S Money, chairman, ''agricultural and processed food
products export development authority'' (APEDA), with the
WTO negotiations entering a crucial phase, it is just
a matter of time before protection to agriculture gives
way to a drastic reduction in subsidies.
the agricultural sector must infuse professionalism in
and gear up to take on global competition, he said, and
added, "The government''s role should be limited to
being only a facilitator and the business of agriculture
should be run by the private sector."
the WTO era will throw up new challenges, India, with
its abundant resources and a professional approach, has
the potential to become a global player in the agricultural
sector. "After the green revolution in the 60s, this
is the most crucial time in the history of Indian agriculture
and the country is on the verge of another green revolution,"
cited the example of farmers in Kerala who took to vanilla
cultivation when vanilla prices had shot up in the international
market, saying globalism would also afford Indian agriculture
with new opportunities.
Vakharia, chairman of CII-Western Region''s ''agri-business
committee'' said that the dynamics of agriculture have
changed and the sector today requires an ''industrial''
addressing the gathering of over 150 members of the agricultural
sector, Arnold Parzer, the counsellor for agriculture,
Netherlands embassy, pointed at the huge potential that
India has despite being the largest producer of
fruits and vegetables, India''s share in the world trade
today is only nine per cent.
on the other hand, with just two million hectare of land
compared to India''s 142 million, has agricultural trade
of $55 billion and is counted among the top three exporting
countries in the world.
"The secret of success is value addition. Professional
chain management from the ''seed to the plate'' and high
quality standards will yield the right results for the
India," Parzer added.