Zenith is India's second-largest PC maker

By Our Corporate Bureau | 19 Jul 2005

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Mumbai: The recently released IDC-Dataquest Report on the Dataquest top 20 IT companies in India shows that Zenith is the second-largest Indian PC manufacturer after HCL Infosystems. Zenith has shown a higher market share than Wipro, Dell, and Acer; its market share is at par with IBM / Lenovo, just after HP.

Zenith got a major boost in profitability in the last fiscal year, after entering the laptop market in August 2004. Zenith launched seven laptops, branded the 'power of seven', which did well in the Indian market. Its laptop sales increased 350 per cent within two quarters; the only Indian brand to register this volume of growth in 2004-05. As a result, Zenith declared a dividend in 2004-05 and invested further in its manufacturing facilities.

The Indian notebook market has grown by over 140 per cent last year with sales touching 2.2 lakh units, compared to the previous year's 75 per cent. Since laptops are a high margin product, this has significantly added to the Zenith's bottomline.

Headquartered in Mumbai, India, Zenith Computers is 25 years old and has a turnover of Rs 3 billion. It has 1,000 employees in 15 offices over India and in its manufacturing plant in Goa — a 40,000 sq ft, ISO 9001 + 14001 state-of-the-art facility. It has 800 authorised dealers and 350 exclusive retail showrooms called ''Zenith PC World'' across the country.

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